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İçerik Mark Wickersham tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Mark Wickersham veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
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How to Move Your Accounting Firm to Subscription - with Ron Baker

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Manage episode 350528517 series 3349708
İçerik Mark Wickersham tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Mark Wickersham veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.

Netflix really got it right when they opted for a subscription-based business.
The great thing about subscription is you get a monthly recurring revenue, so you can spend your time delivering extra value to your customers knowing that the payment side of things is already taken care of.
It’s how I price my Academies so that I can continue to deliver more and more value to the members without having to review the prices all the time, or have a difficult pricing conversation for each service.
The world is moving from products and services to subscriptions, favoring access and transformations over ownership and deliverables.
There are so many advantages of a subscription model to you. Not least, predictable revenue and a higher value firm at exit.
For the customer, it provides peace of mind, convenience, recurring value, and a frictionless experience.
In this episode I’ll be talking with Ron Baker, founder of VeraSage Institute, and author of Time’s Up!: The Subscription Business Model for Professional Firms, for a thought-provoking session on why and how the subscription business model will be the firm of the future.
The latest episode of the Value Pricing Podcast is now available: How to Move Your Accounting Firm to Subscription with Ron Baker
In today’s episode you will learn:
✅ The advantages of a subscription model to your firm, including how you can get a competitive advantage through collective knowledge of your customers

✅ Plussing your offering — only uncommon services command premium pricing

✅ The Revenue Question: What are you asking your customers to pay for?

✅ Your value is greater than the sum of scope of services

✅ The three strategies to pivot to the subscription business model

Listen now!
You can find Ron's new book 'Times Up! The Subscription Business Model for Professional Firms' here: https://www.thesoulofenterprise.com/timesup

  continue reading

63 bölüm

Artwork
iconPaylaş
 
Manage episode 350528517 series 3349708
İçerik Mark Wickersham tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Mark Wickersham veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.

Netflix really got it right when they opted for a subscription-based business.
The great thing about subscription is you get a monthly recurring revenue, so you can spend your time delivering extra value to your customers knowing that the payment side of things is already taken care of.
It’s how I price my Academies so that I can continue to deliver more and more value to the members without having to review the prices all the time, or have a difficult pricing conversation for each service.
The world is moving from products and services to subscriptions, favoring access and transformations over ownership and deliverables.
There are so many advantages of a subscription model to you. Not least, predictable revenue and a higher value firm at exit.
For the customer, it provides peace of mind, convenience, recurring value, and a frictionless experience.
In this episode I’ll be talking with Ron Baker, founder of VeraSage Institute, and author of Time’s Up!: The Subscription Business Model for Professional Firms, for a thought-provoking session on why and how the subscription business model will be the firm of the future.
The latest episode of the Value Pricing Podcast is now available: How to Move Your Accounting Firm to Subscription with Ron Baker
In today’s episode you will learn:
✅ The advantages of a subscription model to your firm, including how you can get a competitive advantage through collective knowledge of your customers

✅ Plussing your offering — only uncommon services command premium pricing

✅ The Revenue Question: What are you asking your customers to pay for?

✅ Your value is greater than the sum of scope of services

✅ The three strategies to pivot to the subscription business model

Listen now!
You can find Ron's new book 'Times Up! The Subscription Business Model for Professional Firms' here: https://www.thesoulofenterprise.com/timesup

  continue reading

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