What's Wrong With Wine? - Steve Rannekleiv helps us to see the bright side for a category that struggles with innovation

Business of Beverages

In this episode you'll learn how a host of passionate and well informed experts battle Will's suspicion of Wine to convince him that there's innovation, excitement and, ultimately, hope for the category.
Will is a self confessed "wine sceptic", frustrated by his perception of the industry's slavish devotion to tradition and glacial pace of innovation. However, it's a new year so Will has resolved to educate himself in the company of some of the best Wine experts on the planet.
"Irish Wine writer of the Year™" Susan Boyle returns to BizBevPod to co-host in the enforced absence of Foxy and she brings her charm and deep category knowledge to bear on proceeding. Dividing her time between Dublin and Paris where her work includes writing, broadcasting and sampling (!) wines.
Our main interviewee, Steve Rannekleiv, is the Executive Director of Food & Agri-business Research at Rabobank, host of the Liquid Assets Podcast and general wine industry sage. Steve advises many of the biggest producers, exporters, importers and distributors of wine on the overall state of the category, the key trends and economic watch outs from across the globe. Who better to cast a dispassionate eye on the opportunities and challenges for the category?
On our Desert Island Drink slot we welcome the bubbly Elly Owen a Sommelier and Wine educator based in beautiful Cornwall. Elly wants to bring simple and carefree wines to people everywhere but will she stick to those principles if she can only choose one drink for the island?
Foxy will return, that's a threat, not a promise 😉

Support the show

For more high-lights and low-downs follow @BizBevPod on Twitter or LinkedIn
Business of Beverages is self-funded and hosted/ edited/produced by Will Keating.
Pádraig Fox co-hosts in a strictly personal capacity.
All opinions are those of the person expressing them at all times.
We're not sponsored but we would appreciate it if you could click the link above to support the show.