Enhancing the Patient Experience: Sensory Training for Healthcare Providers Featuring Jessica Martin EP 124

Thriving Practice with Tracy Cherpeski

Introduction:

Welcome to a new episode! Jessica Martin, a former school psychologist turned dental practice manager and consultant, joins Tracy today. They discuss Jessica’s journey from education to healthcare and the pivotal role of psychology in patient care and the critical intersection of psychology and patient care, focusing on how a psychological approach to patient care can revolutionize healthcare experiences.

Innovative Patient Care Strategies:

Jessica introduced the simple concept of temperature control and comfort items like blankets to create a sensory experience that calms patients. She emphasized that redesigning patient intake forms to include emotional well-being, not just medical history, can be incredibly helpful both to staff and patients.

Improving Patient Experience:

Jessica highlights how empathy in healthcare settings can reduce shame and build trust. The benefits of a patient-centric approach enhance efficiency and the overall patient experience. Creating a relaxed environment to expedite care and improve interactions with patients is something often overlooked, but incredibly supportive of a positive patient experience.

Business Perspective:

Jessica makes the business case implementing sensory support for patients:

• Strategies that leverage patient loyalty and satisfaction to drive business success.
• The importance of referrals, case acceptance, and compliance in private practice growth.
• The correlation between patient relaxation and the ease of procedures.
• The impact of a relaxed state on patient comfort, compliance, and overall satisfaction.

Jessica’s Bio:

Jessica Martin is the owner of Martin Management Consulting and co-owner of Martin Dental, a successful dental spa in Eau Claire, WI. Jessica is a licensed school psychologist and helps medical professionals understand why patients feel anxious or fear at the dentist and other medical appointments. Jessica has created strategies for medical professionals to remove some of the most common barriers to care. She loves sharing ways to make the experience positive for every patient. Jessica has assisted 90+ business professionals thrive and be more successful. She is a mom of two and has been married to Dr. Tony Martin since 2006.

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