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Use biophilic design to improve customer experience
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Olivia, an interiors and graphic designer at Catersales, discusses the importance of incorporating biophilic design principles in coffee shops and other hospitality spaces. She explains that these principles not only contribute to sustainability but also enhance the guest experience, reduce stress, and improve overall well-being.
Olivia emphasises that even businesses without a specific focus on sustainability can benefit from implementing these design principles. She provides practical advice on layout, seating, incorporating plants, choosing warm lighting, maximising natural light, and promoting energy efficiency. Olivia also shares a case study of a coffee shop that successfully implemented biophilic design principles.
Chapters
00:00 Introduction and Background
02:00 Qualifying the Problem
04:04 Benefits of Implementing Design Principles
07:36 Design Principles for Coffee Shops
09:40 Designing on a Budget
10:11 Layout and Seating
11:52 Incorporating Plants
13:51 Choosing Warm Lighting
15:37 Maximizing Natural Light
18:00 Energy Efficiency
19:26 Case Studies
20:51 Conclusion
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