Karl Sakas on Navigating Agency Growth and Exits and Calming the Chaos

The Digital Agency Growth Podcast

Even if selling your agency is not first on your priority list, you should plan for it long before ever setting the wheels in motion. Karl Sakas is here today to share critical advice for agency owners considering an exit. From planning your post-deal activities to differentiating your agency in a crowded market, Karl provides a roadmap for maximizing the value of your business and ensuring a smooth transition.
He also covers the three A's framework for managing your team, the power of vertical specialization, and the existential questions you must address before handing over the reins. This week, episode 240 of The Digital Agency Growth Podcast is about navigating agency growth and exits and calming the chaos.

Watch our latest video training, How to Take Charge of Your Agency’s Future Revenue. During this training, you’ll learn how we get qualified appointments every week using tasteful and highly targeted email outreach.

In this episode of The Digital Agency Growth Podcast, Karl Sakas shares the importance of planning for an exit well before initiating it and actionable steps you can take right now to communicate and problem-solve with your employees effectively.

Karl Sakas helps digital agency owners ‘Work Less’ and ‘Earn More’... while rewarding their best employees. Drawing on his background in agency operations, Karl has personally advised hundreds of agencies on every inhabited continent. An international speaker, he is the author of three books—including "Work Less, Earn More"—and more than 450 articles on agency management. When he’s not helping clients, Karl volunteers as a bartender on an antique train.

In this episode, Dan and Karl discuss the following:

• Current trends in the agency business, including slower growth.
• Emphasizing the marketing efforts you can sustain rather than trying to do everything.
• Planning for an exit early to avoid difficulties down the road.
• The three A’s framework for navigating team communication.

Don’t forget to sign up to follow the release of Karl’s new book, Calm The Chaos! Also, head to Karl’s website to access his Control (And Maximize) Your Agency Exit training, and use the code SALESSCHEMA for a discount.

Thank you for listening! If you enjoyed this episode, please take a moment to follow, rate and review the podcast and tell me your key takeaways!

Learn more about The Digitial Agency Growth Podcast at https://www.salesschema.com/podcast/ and our Video training at http://salesschema.com/takecharge

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CONNECT WITH DAN ENGLANDER:

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Sales Schema

Stop relying on unpredictable referrals and take control of your agency's future growth. Go to salesschema.com/takecharge to access the free training now.

Bölümler

1. Karl Sakas on Navigating Agency Growth and Exits and Calming the Chaos (00:00:00)

2. The importance of consistent, sustainable marketing activities (00:06:14)

3. The value of "sales support" content that can be leveraged in sales conversations (00:11:23)

4. Consider the existential questions that arise after selling (00:18:37)

5. Karl outlines different agency models and the keys to differentiation (00:26:14)

6. The Three A's Framework for managing team communication (00:34:17)

7. Karl shares details on his upcoming book "Calm the Chaos" (00:40:45)