Episode 45: Information Security Structure And Interpretation Of Computer Programmers podcast

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Insights Unlocked

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How Anthropologie gets omnichannel right (and what to learn) 27:29

11 gün önce27:29

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27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

Structure and Interpretation of Computer Programmers «
Episode 45: Information Security

3 yıl önce 26:04

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This issue is all about the various reasons information security isn’t taken more seriously by developers. CERT C Secure Coding Standard Open Web Application Security Project Microsoft Bluehat DefCon Security BSides

10 bölüm

#Tech #Structure And Interpretation Of Computer Programmers #Graham Lee

Episode 45: Information Security

Structure and Interpretation of Computer Programmers

published 3 yıl önce

Paylaş

MP3•Bölüm sayfası

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on December 02, 2024 18:10 (4M ago)

10 bölüm

#Tech #Structure And Interpretation Of Computer Programmers #Graham Lee

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Structure and Interpretation of Computer Programmers

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Episode 54: professionalism and responsibility 24:47

3 years önce24:47

24:47

The idea that increased autonomy and privilege for software engineers can only come when we have better confidence that software engineers are working in the best interests of society. Mike Klimek—Modern Software Development Gergely Orosz: What Silicon Valley “Gets” about … Continue reading →

Structure and Interpretation of Computer Programmers

1
Episode 53: Specialism versus generality 32:37

3 years önce32:37

32:37

I look at the difference between being a deep specialist as a software engineer working on a particular “stack” and a generalist who builds software using a wide variety of tools, from the perspective of someone who has done both.

Structure and Interpretation of Computer Programmers

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Episode 52: Software Freedom is a Civil Liberties Issue 41:09

3 years önce41:09

41:09

Software freedom is a free speech issue. This has important consequences Software is eating the world Why can’t Karen Sandler get the source code for her pacemaker The Four Essential Freedoms On Social Justice and Software Licensing (or: why the … Continue reading →

Structure and Interpretation of Computer Programmers

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Episode 51: Responding to Change 30:05

3 years önce30:05

30:05

Sometimes it just seems like our customers are fickle flibbertigibbets who change their minds at the drop of a hat, right? Let’s look at what might be going on, and how to work with that. The Computer Programme Design Sprint … Continue reading →

Structure and Interpretation of Computer Programmers

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Episode 50: Organisation and Community 43:35

3 years önce43:35

43:35

I look at the historical basis of the white collar/blue collar divide in defining occupations, and the problems this distinction has with comprehending modern roles like engineering and various technician occupations. I then have difficulty fitting software roles into any … Continue reading →

Structure and Interpretation of Computer Programmers

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Episode 49: REST and SOAP 35:01

3 years önce35:01

35:01

I talk both about the difficulties of having objective conversations comparing technologies on the interwebs, and about a particular recent success in doing so: a comparison of RPC-over-HTTP methods. This particular conversation was on the Brumtech slack: I particularly recommend … Continue reading →…

Structure and Interpretation of Computer Programmers

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Episode 48: The Personal Software Process 30:59

3 years önce30:59

30:59

This episode is about the Software Engineering Institute’s Personal Software Process (PSP), a particular disciplined way of improving a software engineer’s work. We talk about other the process in particular, and the idea of a continuous improvement process more generally. … Continue reading →

Structure and Interpretation of Computer Programmers

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Episode 47: comprehensive documentation 31:33

3 years önce31:33

31:33

I talk about the historical context of the Agile manifesto, what “comprehensive documentation” meant then, and what documentation is still important now. I also remind you that you can support this podcast by becoming a patron. I chose not to … Continue reading →

Structure and Interpretation of Computer Programmers

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Episode 46: popularity 33:53

3 years önce33:53

33:53

This episode is all about the TIOBE Index of programming language popularity: when to use it, what its limitations are, why certain things are or aren’t popular, and why the hell isn’t Excel on the list.

Structure and Interpretation of Computer Programmers

1
Episode 45: Information Security 26:04

3 years önce26:04

26:04

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Structure and Interpretation of Computer Programmers «
Episode 45: Information Security