How To Run A Content-Free Coaching Business


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Matthew Kimberley tarafından hazırlanmış olup, Player FM ve topluluğumuz tarafından keşfedilmiştir. Telif hakkı Player FM'e değil, yayıncıya ait olup; yayın direkt olarak onların sunucularından gelmektedir. Abone Ol'a basarak Player FM'den takip edebilir ya da URL'yi diğer podcast uygulamalarına kopyalarak devam edebilirsiniz.

Are you ready to get off the content hamster wheel? There is a mindset that the only additional income stream is by constantly generating new content, however that’s not always the most valuable service. Whether you are a curriculum-based coach or take a more extemporaneous approach, you don’t need to be the publisher and administrator on top of being the coach. There are other options to generate income.

In this episode, I share with you a couple ideas on how to develop value in your coaching practice without having to develop more content. I talk about the types of questions you should be asking your clients, and how structured accountability can help overcome the need for more content. Also, I share how small social actions within your coaching practice can be valued especially in the time of Covid.

“We all know how to do a pushup. The reason we hire a coach to stand over us is to make sure we actually do the push up.” - Matthew Kimberley

This week on Book Yourself Solid® Marketing For Coaches Podcast:

  • The types of practices that seemingly require more content
  • Structural accountability, and how it can help your practice
  • Three questions you should always ask your clients
  • How the Single Malt Mastermind is structed without content
  • The purpose of Masterminds and the self-generated content they provide
  • The importance of social elements to coaching programs

Resources Mentioned:

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