Ep 4.8: Building Franchises That Last w/ Zack Beutler

Free Agent with Meg Schmitz

Discover the extraordinary journey of Zach, a young entrepreneur who defied expectations and found himself at the helm of a nutrition concept at just 18. His unexpected rise to leadership paved the way for a deep understanding of franchising that would shape his future. But as fate would have it, his path took an unexpected turn, leading to a challenging bankruptcy at 24. How did Zach bounce back from this setback and build a successful franchising empire? Find out as we explore the inspiring twists and turns of his remarkable story.

In this episode, you will be able to:

• Uncover the path Zach took in creating franchises and building numerous locations.

• Discover the solutions Zach found when faced with larger competition and the threat of bankruptcy.

• Realize the success that Mighty Dog Roofing and Horsepower Brands attained in the franchise industry.

• Appreciate the impact of industry knowledge, franchisee support, and franchise development - as Zach's three pillars in the franchise business model.

• Learn about the priceless support in entrepreneurship, the importance of structured business plans and the right strategies.

My special guest is Zach

Introducing Zach Butler, a true maverick of the franchising landscape. Starting his entrepreneurial journey at 21 with a nutrition franchise, he swiftly mastered the art of advertising, sales, and people development. Despite early hurdles and a personal financial turmoil, Zach retained his entrepreneur spirit, rebounding as a stalwart in the franchising space. His astute business acumen and leadership prowess led him to co-found and develop Horsepower Brands. Zach's experiences, deep industry knowledge, and authentic grit paint his narrative as a powerhouse in the dynamic world of franchising.

The key moments in this episode are: 00:00:00 - Introduction, 00:02:23 - Zach's Background in Franchising, 00:07:10 - Launching Mighty Dog Roofing, 00:10:40 - Lessons Learned and Support, 00:12:15 - Tracking Performance and KPIs, 00:14:19 - Strategies for Improving Closing Percentage, 00:15:22 - Leveraging Data and Referrals, 00:16:30 - Acquiring or Building Support Services, 00:18:28 - Loss Leader Investments, 00:24:06 - Future Growth and Disruption, 00:29:08 - Building Brands from Zero to 500, 00:31:06 - The Importance of Vision, 00:32:24 - Learning from Experience, 00:33:03 - Preparation and Prevention, 00:34:25 - Building the Perfect Franchise,