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88- Sonos - Business Design Teardown
Manage episode 364920340 series 2062859
Can you hear that? It’s the sweet sound of another business teardown, this time focused on a company that’s all about great listening experiences…. Sonos!
From slick unboxing and setup to seamless connectivity, Sonos have designed a product experience that is the envy of the hardware world. But is it the envy of the business world, too?
In this episode Alen, Franz and Tom take a deep dive into the strategy, brand, and financials behind one of the design world’s most admired brands. We discuss:
- How a brave bet on WiFi connectivity set the scene for Sono’s future success
- Why mass adoption of streaming was key to Sonos’s growth strategy
- How Sonos can continue to fight its corner in the notoriously tough hardware market
- Headphones, content, or business model innovation… where are the opportunities in Sonos’s future?
www.d.mba
106 bölüm
Manage episode 364920340 series 2062859
Can you hear that? It’s the sweet sound of another business teardown, this time focused on a company that’s all about great listening experiences…. Sonos!
From slick unboxing and setup to seamless connectivity, Sonos have designed a product experience that is the envy of the hardware world. But is it the envy of the business world, too?
In this episode Alen, Franz and Tom take a deep dive into the strategy, brand, and financials behind one of the design world’s most admired brands. We discuss:
- How a brave bet on WiFi connectivity set the scene for Sono’s future success
- Why mass adoption of streaming was key to Sonos’s growth strategy
- How Sonos can continue to fight its corner in the notoriously tough hardware market
- Headphones, content, or business model innovation… where are the opportunities in Sonos’s future?
www.d.mba
106 bölüm
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