287: James B. Beam is Flexing its Muscles in the Whiskey World

Bourbon Lens

Jake and Scott share a few pours of whiskey in this week’s “Hosts-Only” podcast episode of Bourbon Lens. We discuss all things Beam and the powerhouse that is The James B. Beam Distilling Co. We kick off the discussion with Jim Beam Black, Beam’s latest rebranding of their 7 Year Kentucky Straight Bourbon. Then we kick it up a notch in proof and flavor with the Springfield Batch of Booker’s Bourbon before wrapping up the discussion with Little Book Chapter 08: Path Not Taken. What is your favorite whiskey from The James B. Beam Distilling Co.?

About Jim Beam:

Jim Beam is the world’s best-selling bourbon, crafted by eight generations of family distillers since 1795. Fred Noe, Jim Beam’s seventh Generation Master Distiller, and Freddie Noe, Jim Beam’s eighth Generation Master Distiller, have stayed true to the family recipe that’s been passed down through generations. The Jim Beam portfolio of products includes Jim Beam Bourbon, Jim Beam Black®, Jim Beam Double Oak, Jim Beam Devil’s Cut, Jim Beam Flavors, and Jim Beam Rye among other offerings. For more information, go to JimBeam.com @jimbeamofficial on Instagram and @jimbeam on Twitter.

About the The James B Beam Distilling Co.:

Founded by America’s first family of bourbon, the James B. Beam Distilling Co. has crafted genuine American Whiskey since 1795. Its portfolio includes globally coveted and award-winning whiskey brands including Jim Beam®, Basil Hayden®, Knob Creek®, Booker’s®, Baker’s®, Little Book®, Legent®, Old Tub®, Old Overholt®, Old Crow®, and Old Grand-Dad®. Maintaining the whiskey traditions of eight generations of family distillers while advancing the category through innovation, the Beam family has defined what American Whiskey could be and should be for more than 225 years. The James B. Beam Distilling Co. crafts American Whiskey with genuine, quality ingredients that are distilled and aged without compromise at its family distilleries in Clermont, Kentucky.

Image Credit: The James B. Beam Distilling Co. Facebook