007 How to Attract More Clients

Beyond The Clinic

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Attracting clients directly to you instead of relying on referrals from others, begins and ends with your email list.

In this episode, I will reveal the power of your email list and why it needs be your top priority in your business. I share my personal journey from struggling with social media alone to discovering the benefits email marketing could bring. I'll share with you the common mistakes health business owners make so that you can avoid them plus, I'll give you actionable steps so you can start attracting more clients today.

Key Takeaways:

1. The Power of Email Marketing: Discover why an email list is more reliable than social media or SEO, offering a consistent and predictable revenue stream.
2. Creating a Valuable Lead Magnet: Learn how to attract the right people to your list by creating a high-value freebie that solves a problem for your ideal client.
3. Avoiding Common Mistakes: Understand the importance of aligning your lead magnet with your offer and ensuring it is genuinely valuable to avoid common pitfalls.
4. Regular Content Creation: Find out why creating weekly content (blogs, videos, or podcasts) is essential for attracting new subscribers and nurturing your existing list.
5. Emailing Consistently: Learn why you should email your list frequently to build relationships and increase trust, leading to higher conversion rates.

Action Steps:

1. Brainstorm Lead Magnet Ideas: Make a list of potential freebies that your ideal customer would find super helpful. If you already have a freebie, review it critically to ensure it is truly valuable.
2. Commit to Weekly Content: Start creating regular, valuable content that addresses your audience's needs and integrates your lead magnet seamlessly.
3. Increase Email Frequency: If you're only emailing your list once a month, increase this to at least once a week to build a stronger connection with your audience.

Listen in so you start building your email list effectively now.

Website: https://www.sarahalmondbushell.com/
Instagram: https://www.instagram.com/dietitiansinbusiness/
Facebook: https://www.facebook.com/dietitiansinbusiness
Facebook Group: https://www.facebook.com/groups/beyondtheclinicbusiness
YouTube: https://www.youtube.com/@BeyondTheClinicPodcast
The Master Plan - Discover the 22 steps you need to take (in the right order) to build a successful business so you can earn enough to live the freedom lifestyle you dream of. https://www.sarahalmondbushell.com/master-plan

Bölümler

1. Introduction to Client Attraction (00:00:00)

2. Sarah's Early Business Journey (00:03:56)

3. The Importance of an Email List (00:06:14)

4. Success Stories from Email Marketing (00:07:28)

5. Creating a High-Value Lead Magnet (00:09:31)

6. Common Mistakes with Lead Magnets (00:10:55)

7. Using Weekly Content to Attract Clients (00:15:09)

8. The Necessity of Frequent Emailing (00:16:55)