Every single time you get a ‘no’ you’re closer to the ‘yes’ By Rob Murray

Ask an Expert by Propelo

In this episode, we dive into the world of marketing with Rob Murray, CEO and Co-founder of Intrigue Media. Rob challenges the traditional approach of trying to convince everyone to love your product. Instead, he reveals the marketer's secret weapon: finding those who already adore what you offer.

The episode goes beyond theory, offering actionable advice. Rob discusses the tenacity needed to find your ideal customers, but also introduces the "3SWN" principle: "Some will, some won't; so what? Next!" This powerful concept helps you move on from rejection and focus on the potential "yeses" waiting around the corner.

Finally, Rob emphasizes the importance of authenticity, both for your brand and your individual marketing efforts. He shares the inspiring quote: "Every single time you get a ‘no’ you’re closer to the ‘yes’. Embrace the no, get the answer and then move on to the next one."

Join us as we learn how to ditch the generic marketing tactics and find your true fans!