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Economic Ambiguity and Important Lessons For B2B Marketers.
Manage episode 438612947 series 3444167
İçerik Kevin Brown & Tom Burton, Kevin Brown, and Tom Burton tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Kevin Brown & Tom Burton, Kevin Brown, and Tom Burton veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
Markets are confused. Investors want rate cuts because they are a tailwind for growth. But rate cuts tend to be driven by negative economic data, and the economic data is...weird.
So is a rate cut coming, and if so, how much should it be? and what will this mean for wholesale distributors?
This week, we cut through the economic confusion to bring you informed perspective on the economy, rate cuts, and the implications for wholesale distributors and manufacturers.
We also take a look at some important lessons that B2B marketers can learn from the world of B2C eCommerce. Here's a hint: storytelling is a good start, let's really start talking about customer personalization.
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