Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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İçerik Matt Artz | Anthro to UX and Matt Artz tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Matt Artz | Anthro to UX and Matt Artz veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
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Sydney Yeager on Anthro to UX with Matt Artz
MP3•Bölüm sayfası
Manage episode 375652611 series 2854217
İçerik Matt Artz | Anthro to UX and Matt Artz tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Matt Artz | Anthro to UX and Matt Artz veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
In this Anthro to UX podcast episode, Sydney Yeager speaks with Matt Artz about her UX journey. She discusses how she discovered anthropology in college and fell in love with its holistic perspective. Sydney also talks about her involvement with the Digital Anthropology Networking Group (DANG) and the importance of establishing the credibility of anthropologists studying digital spaces. She highlights the value of storytelling in anthropology and how it translates to UX research. Sydney also shares her experience working in product management and UX research roles and discusses her current role at Walmart, where she focuses on providing tech solutions for employees and improving the employee experience.
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continue reading
About Sydney Yeager
Sydney Yeager is a digital anthropologist with a career spanning academia and the private sector. Currently serving as a Senior Design Researcher at Walmart Global Tech, she previously held positions at AcreTrader and Boston Scientific. In academia, Yeager was a Visiting Assistant Professor at Rollins College and remains an active figure in anthropological circles as the co-founder and chair of the Digital Anthropology Interest Group (DANG). Her work consistently aims to integrate anthropological methodologies into technology and product development.Key Moments
00:01:00 - Sydney's background and how she discovered anthropology. 00:03:00 - Sydney's undergraduate research on health and healing traditions. 00:04:00 - Sydney's interest in digital anthropology and involvement with DANG. 00:06:00 - DANG's mission to establish the credibility of digital anthropology. 00:08:00 - Sydney's interest in UX research and applied anthropology. 00:10:00 - Sydney's early work in UX research and interaction with academics. 00:13:00 - Experience in product management and UX research. 00:18:00 - Role on the Associate Digital Experience team at Walmart. 00:19:00 - Support for tech in the new Walmart campus. 00:22:29 - Observations on building products for customers vs. employees 00:24:00 - Need to translate employee experience into business goals 00:25:00 - Importance of considering end users and customers separately 00:26:03 - Ways to get involved in the digital anthropology groupRecommended Links
46 bölüm
MP3•Bölüm sayfası
Manage episode 375652611 series 2854217
İçerik Matt Artz | Anthro to UX and Matt Artz tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Matt Artz | Anthro to UX and Matt Artz veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
In this Anthro to UX podcast episode, Sydney Yeager speaks with Matt Artz about her UX journey. She discusses how she discovered anthropology in college and fell in love with its holistic perspective. Sydney also talks about her involvement with the Digital Anthropology Networking Group (DANG) and the importance of establishing the credibility of anthropologists studying digital spaces. She highlights the value of storytelling in anthropology and how it translates to UX research. Sydney also shares her experience working in product management and UX research roles and discusses her current role at Walmart, where she focuses on providing tech solutions for employees and improving the employee experience.
…
continue reading
About Sydney Yeager
Sydney Yeager is a digital anthropologist with a career spanning academia and the private sector. Currently serving as a Senior Design Researcher at Walmart Global Tech, she previously held positions at AcreTrader and Boston Scientific. In academia, Yeager was a Visiting Assistant Professor at Rollins College and remains an active figure in anthropological circles as the co-founder and chair of the Digital Anthropology Interest Group (DANG). Her work consistently aims to integrate anthropological methodologies into technology and product development.Key Moments
00:01:00 - Sydney's background and how she discovered anthropology. 00:03:00 - Sydney's undergraduate research on health and healing traditions. 00:04:00 - Sydney's interest in digital anthropology and involvement with DANG. 00:06:00 - DANG's mission to establish the credibility of digital anthropology. 00:08:00 - Sydney's interest in UX research and applied anthropology. 00:10:00 - Sydney's early work in UX research and interaction with academics. 00:13:00 - Experience in product management and UX research. 00:18:00 - Role on the Associate Digital Experience team at Walmart. 00:19:00 - Support for tech in the new Walmart campus. 00:22:29 - Observations on building products for customers vs. employees 00:24:00 - Need to translate employee experience into business goals 00:25:00 - Importance of considering end users and customers separately 00:26:03 - Ways to get involved in the digital anthropology groupRecommended Links
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