Episode Fourteen: Marc Levit • ForecastEasy (2nd Appearance)

The Month End Podcast

The Month End provides emerging inventory based brands real life knowledge in the accounting, finance, and operational world. Our guests are not only similar brand founders and owners, but key stakeholders and contributors to the industry. Each episode provides a glimpse into the vast experience and insight from its guest’s unique background in a casual, conversational tone.
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In episode fourteen, Accountfully's Managing Partner, Brad Ebenhoeh sits down with Founder of ForecastEasy, Marc Levit for a second discussion. We round out two in-depth interviews with a look into equity crowdfunding. Equity crowdfunding is a fairly new concept, but brings its own set of challenges inline with the benefits. Marc offers a look into how it all works, which types of brands benefit, and the three areas to focus on for your best chance at success.
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Bölümler

1. Episode Fourteen: Marc Levit • ForecastEasy (2nd Appearance) (00:00:00)

2. Marc's background (00:00:54)

3. What is Equity crowdfunding? (00:01:55)

4. Investomers (00:03:00)

5. Why equity crowdfunding is so much more popular (00:03:11)

6. What is Regulation CF (00:05:18)

7. Why crowdfunding versus classic fundraising methods? (00:05:51)

8. Time considerations to take into account (00:07:30)

9. Talk through terms of the funding options (00:08:23)

10. The crowdfunding community - how it can help your cause/ how to use it to your advantage (00:10:45)

11. Legal considerations: entity type, audit requirements, annual reporting, etc (00:12:07)

12. What to understand from the accountant's perspective for audit prep (00:13:26)

13. Marc's take on the future of crowdfunding (00:14:48)

14. Key websites/apps to utilize (00:17:16)

15. How to leverage your audience to your advantage: email list, social following, etc. (00:19:02)

16. How much can be raised/ what are the increments? (00:19:58)

17. What if you don't raise your goal amount? Can you still access the existing cash, and when? (00:20:50)

18. What typical dollar amounts is each investomer putting in? (00:21:41)

19. Do you need to add in gifts? How extreme should you go with your campaign? (00:22:17)

20. What a typical raise process looks like (00:23:19)

21. When can I start using the cash I raised? (00:24:40)

22. What does the process typically cost? (00:25:47)

23. What is the typical rate/ fee structure? (00:27:05)

24. Marc's take on the longevity of the industry (00:28:36)

25. Which industry it is best geared toward (00:30:48)

26. Three things to master for a chance at success (00:31:09)

27. How you can reach Marc (00:35:31)