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This podcast helps Marketing Leaders who work at Tech Companies get their brands found via transparent, measurable digital marketing. Tech Marketing leaders join our host Kerry Guard to discuss what challenges they're currently facing and the creative solutions they've found to solve them. It's presented by MKG Marketing - a digital advertising agency of experts who specialize in SEO, Digital Advertising, and Analytics. Be sure to subscribe so you catch every episode as soon as it drops each ...
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Unlock Growth: Business-Tech-Marketing Hacks zum Umsetzen

Hendrik Lennarz & Bastian Willers

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3 konkrete Marketing-, Tech- und Business Hacks zum Umsetzen geteilt von den Growth Hackern Hendrik Lennarz und Bastian Willers, sowie ihren Gästen. Unseren 3 Podcast Formate sind: 1. #askmeanything: Wir stellen deine und unsere brennendsten Fragen direkt an Expert:innen aus der Growth, Marketing- und Digitalszene 2. Unlock Weekly: Wöchentlich 3 neue, exklusive Hacks aus unseren echten Growth Projekten 3. growth:unlocked: Die erfolgreichsten Growth Hacks der Welt im Detail analysiert und erk ...
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Nordic media, marketing, tech startups and digital culture - the Nordic Future Makers podcast talks to the people and the companies who are doing great things in Sweden, Finland, Denmark, Norway and Iceland and the Nordic leaders who are doing great things in other parts of the world too. Hosted by Nick Burcher, the Nordic Future Makers podcast asks about what is happening now and what's happening next. Hosted on Acast. See acast.com/privacy for more information.
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Want to listen in on the best minds in B2B Tech Marketing? Talking about stuff that matters? Now? You're in the right place. Welcome to The Tech Marketing Podcast. Hosted by CTO, Jon Busby and Audio Producer, Harry Radcliffe. Powered by twogether.
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Welcome to B2B Tech Marketing Talks podcast presented by Filament. This series is tailored specifically for B2B marketing leaders working in the technology industry. In each episode, we will bring you insightful interviews with leading marketing and channel leaders. Our engaging conversations cover a range of topics related to B2B tech marketing, including the latest B2B marketing trends, effective partner marketing strategies, data-driven marketing and best practices for channel marketing. ...
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The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.
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In de podcast 'Digital Brains' van Adwise praten we je iedere 2 weken bij over ontwikkelingen op het gebied van online marketing, digital, tech en strategy. Daarnaast bespreken we 1 keer per maand één specifiek thema in onze Deep Dive afleveringen. Reageren kan via [email protected]. Hosts: Jeroen Roozendaal & Daan Loohuis
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The Fuel Your Marketing Podcast, hosted by Arti Sharma, CEO and Founder of Measure Marketing Results Inc., is a premier resource for executives, marketing leaders, and growth-minded professionals seeking cutting-edge strategies in SaaS, technology, and go-to-market (GTM) innovation. As a dynamic and future-focused podcast, it delves into the transformative trends shaping these industries, offering a mix of strategic insights, thought-provoking discussions, and actionable takeaways. Arti Shar ...
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The Marketing Technology Podcast is a weekly podcast on marketing technology. We have interviews with software vendors and users like CMO‘s.Host Elias Crum (CEO of marketingguys.com) also discusses artificial intelligence, buyer persona’s, customer journeys, customer experiences, and more martech stacking & hacking. Podcasts are in English.
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Your all in one comprehensive view of what is happening across the real estate industry -- straight from some of the industry's earliest technology adopters and foremost experts in Technology, Marketing, Government Policy, Brokerage, Capital, Construction & Cyber Security in Real Estate. The show is broken down into three parts: Part I: Introductions and what's new for each panelist and the business sector Part II: Sector Focus on the past month's most prominent news and paradigm shifts Part ...
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ZigZagging into Marketing Technology Podcast, hosted by Faylene Bell, teaches you how to thrive in Marketing with a flexible mindset, gain valuable career tips, get into technology without having to code and overcome your career fears about trying something new. You will also hear interviews from other accomplished women in business.
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The FINITE podcast is the leading B2B marketing podcast, sitting down with the world's most innovative B2B marketers in the tech, software & SaaS sectors to talk all things B2B marketing & B2B growth. FINITE is the community for B2B Technology & SaaS Marketers to connect, share, learn & grow as peers. Our B2B Marketing Podcast podcast explores the latest trends and challenges in B2B marketing by interviewing leading senior marketers from across B2B technology, software & SaaS companies. In e ...
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En direct du boulevard Saint-Laurent à Montréal, on couvre et on analyse l’actualité du monde de la communication marketing, de la technologie et de l’intelligence d’affaires. On explore des produits, des publicités et des tendances pour faire part de nos coups de coeur et recommandations. On présente les dernières innovations et tendances de l’industrie, en lien avec le marketing numérique, le big data et l’intelligence artificielle. Le tout, sans jamais dépasser les 20 minutes. Présenté de ...
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As Marketers – B2B, B2C, Enterprise, SMB – we can’t help being somewhat overwhelmed by just how much is going on in MarTech! Make sense of Marketing Technology & Digital Marketing headlines with the Talking Stack experts - David Raab, Anand Thaker & handpicked Guests - and host Chitra Iyer. We promise practical connections between the Big News & your life as a marketer. It’s 20 minutes of honest, educative, thought-provoking - and often entertaining - discussion about all the latest in Digit ...
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I'm a #technologist; I've been living with and working in #technology for too long. I'm a #Software #Engineer; a #Scrum #Master and anything else that is required. I have had vast experience in and have many stories and views in Technology and I want to share it with you.. If you want to learn more about me then check out my homepage at http://seanmccammon.com Just a few hashtags for searching #scrummaster #softwareengineer #udemycoupon #technologyreviews #technologynews #technologychat #htm ...
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Dani Woolf, CEO at Audience 1st, Chris Roberts, CISO at Boom Supersonic, and Maria Graham, Director of Sales at Nuspire, are flipping the script on the worst marketing & sales messages in cybersecurity - once and for all. They’re lifting the rug of the CISOs email inbox, picking one poor marketing or sales message, and tearing it down. More importantly, they’re building it back up to provide an alternative approach that does work. They believe in open lines of communication. So, they’re comi ...
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Explore the future of marketing and Automation with Mohd Altamash on The TDM Show. Dive into the latest in AI, automation, marketing, and digital strategies transforming the marketing landscape. Whether you're a Business owner, a seasoned marketer or just starting, discover expert insights, actionable tips, and real-world examples to boost your marketing efforts. Join us for each episode to stay ahead in the tech-driven marketing world and learn how to innovate and succeed. Subscribe now and ...
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Helping traditionally-minded sales and marketing pros become relevant by demystifying trending digital approaches. Why? To build stronger customer relationships. We also help curious, non-technical people talk the talk in B2B information tech and software. Hosted by Aaron Abodeely, a curious tech marketer and sales leader, who had a breakthrough when he learned about how tracking pixels, marketing automation, and simple video communications actually augment human interaction with potential c ...
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Dave Kittle, DPT of www.CashBasedPhysicalTherapy.org discuss Physical Therapy and Technology in this podcast. Full VIDEO versions of each episode can be found at https://www.youtube.com/PTTechTalk Dave Kittle also owns www.ConciergePainRelief.com (Home Physical Therapy) serving New York City, Long Island, NJ, and CT.
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At Squirrel Wiz, a leading digital marketing company in Ahmedabad, India you are covered for vertical, quick, sharp & manoeuvrable digital business growth. We are potentially the fast-growing digital marketing agency in Ahmedabad with a knack for Web Design & Development, Graphic Design, Search Engine Optimization, and Social Media Marketing. As a team, we go above and beyond to provide you with fresh, useful strategies for navigating the internet jungle. We assist you in executing, communic ...
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Explore the cutting-edge of B2B audio content marketing, and discover the latest tools and techniques to grow your business with A.I. generated audio. Learn how to use A.I. powered tools to produce audio content at scale, consistently and cost-effectively, for customers worldwide. The Voice Tech Podcast is hosted by Carl Robinson, an experienced podcast startup founder and podcast producer. Each episode covers practical techniques for audio content production in the A.I. age, and helps you b ...
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Join James Eling as he discusses the strategy and tactics of Small Business and the strategy and tactics of histories great generals. Growing a small business is tough. We look at leadership, innovation, technology and how to wrap it all up to build a fast growing company. James runs 3 companies, generates over 5,000,000 page views a year and has customers in 5 countries. Learn how you can marry the latest technology with the ageless principles of Sun Tzu for your business today.
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show series
 
Abonneer je op ⁠onze Substack⁠ en ontvang een samenvatting van de aflevering, de shownotes en links naar de bronnen. (00:00) Intro⁠⁠⁠⁠⁠⁠⁠⁠⁠ (00:57) ChatGPT 5 komt eraan (04:10) Antrophic presenteert Claude 3.7 Sonnet (06:30) xAI presenteert nieuw topmodel Grok 3 (10:40) Google Ads introduceert 'Performance Max usefulness indicator' voor verbeterde …
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It's time to open our listener mail! We solicited questions on LinkedIn and WeChat and are ready to answer your questions about China marketing and advertising. We're joined with China's leading brand strategist consultant, Stephen Drummond. Steve is an industry legend who has worked for agencies and clients. He's now a freelance brand consultant, …
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"SEO has done us a disservice in the way we think about content." Kerry Guard, host of Tea Time with Tech Marketing Leaders , is joined by Sarah Hartland to discuss the evolution of demand generation, the challenges faced by startups, and the shifting landscape of content marketing in the age of generative AI. They explore the importance of brand a…
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Have a great point of view to add? Send us a text with your thoughts! Effective storytelling is at the heart of impactful B2B marketing. Jump into this week's episode of The Tech Marketing Podcast to hear Rebecca Mackenzie, Global Director of Product Marketing at Salesforce. Hear Rebecca explain how cultural differences shape communication, how to …
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The theme of our 16th podcast episode is Revenue Growth Strategy. Joining our host Jeremy Balius to discuss all things marketing in a community and community management is Bardia Khalilifar from Conicio Advisory. Summary In this conversation, Bardia Khalilifar shares his extensive background in technology and business development, detailing his jou…
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Stand out in a competitive market with market intelligence insights. On this episode, we're joined by Zach Golden and Steve Stano, the dynamic duo behind Morgan Stanley's market intelligence program, to explore how market intelligence can be the key to your growth strategy. Discover how leveraging market insights can propel your business forward an…
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Emma Westley, Fractional CMO and Content Strategy Consultant at immerj, talks about why fractional CMO positions seem to be catching on. Startups are often operating on limited resources and can’t usually afford a full-time CMO. This has given rise to the role of fractional CMO where a company can get the expertise of a CMO for a fraction of the co…
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In this episode of Fuel Your Marketing, Arti Sharma welcomes Steph Reck, Vice President, Sales & Partnerships at Sonar Software, to discuss the power of GTM team alignment, AI-driven marketing, and leadership transformation. ✅ Key Takeaways: 🔹 How aligned teams drive revenue and long-term success 🔹 Why marketing is NOT a cost center — but a revenue…
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Jay Schwedelson, founder of Subjectline.com, discusses email marketing tactics on the martech podcast. He emphasizes the importance of engaging subject lines, such as starting with numbers, capitalized words, or emojis, which can increase open rates by 20%. He also highlights the need for frequent, relevant emails to avoid spam filters and suggeste…
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Send us a text Join the CRE Collaborative Roundtable hosts for a candid conversation and insights into the real estate industry, focusing on market dynamics, the impact of natural disasters, and construction challenges. It highlights the importance of local knowledge, licensing considerations, and the role of real estate professionals in adapting t…
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Technical Content Writing is tough to navigate. Aurora Starita, a Technical Product Marketing Manager, answers critical questions to help us make a difference in the technical content writing space. How do I balance human and AI driven content? Technical Product Marketing ManagerWhere is my impact and value? Why can't big companies ungate for the g…
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In this episode of Fuel Your Marketing, Arti Sharma sits down with Adrienne Jung, CEO & Co-Founder of eeva, to discuss the real challenges of entrepreneurship, scaling a SaaS startup, and how to stay mentally resilient while building a thriving business. Key Takeaways: 🔹 How Adrienne went from $50K to $2M in funding (without rushing!) 🔹 The leaders…
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Kerry Guard, host of @ttwtml , chats with John Connolly about the importance of building equity in marketing, the skills developed through various experiences, and the significance of community and authenticity in business. He emphasizes that marketing should focus on creating genuine connections and trust with customers, rather than just transacti…
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"You can't just show up to sell anymore." George Kamide joins Kerry Guard, host of @ttwtml , to chat about memories from his journey from creative writing to the cybersecurity industry, emphasizing on the importance of understanding customer needs, and the nuances of effective marketing. Tackling the challenges of storytelling in a saturated market…
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Mike is joined by David Nelson, Co-Founder and CEO of Limelight Inc, to discuss programmatic advertising. David shares insights from his career, starting in the insurance industry and transitioning into digital marketing and ad tech. He explains how Limelight operates as a programmatic advertising trading platform, connecting publishers and adverti…
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Abonneer je op onze Substack en ontvang een samenvatting van de aflevering, de shownotes en links naar de bronnen. (00:00) Intro⁠⁠⁠⁠⁠⁠⁠ (00:53) Digital Brains Substack nieuwsbrief (02:30) LinkedIn rolt updates uit voor video presentation en discovery (04:22) Meta vereenvoudigt Advantage plus campagnes instellingen en voegt lead campagnes toe (08:27…
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Jeff Nelder, Chief Purpose Officer at Employer Funded Financial Aid Inc., delves into the significance of purpose-based brand strategy. He explores the essence of aligning a company's mission with its purpose, emphasizing how intentionality and authenticity can forge trust and drive brand success. Jeff provides insights on how stakeholders can bene…
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We challenge the narrative surrounding China's economic slowdown to reveal an unexpected truth: today's market conditions might be ideal for patient brand builders. Alex Duncan, marketing consultant, former co-founder of a Chinese social media platform and a 15-year China veteran, shares fresh insights from his recent return to Shanghai, making a c…
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Het bekende gezegde ‘De helft van je marketingbudget is weggegooid, je weet alleen niet welke helft’ lijkt achterhaald in een tijd vol data en analytics. Toch blijft het attribueren van marketinginspanningen een enorme uitdaging. Welke kanalen leveren nu écht waarde en resultaat onder de streep? Hoe zorg je voor een eerlijke verdeling van je budget…
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Have a great point of view to add? Send us a text with your thoughts! AI is transforming the way we work, but in B2B sales, the fundamentals remain the same—trust, relationships, and value-driven conversations. This week on The Tech Marketing Podcast, Adam Brown, Head of Channel Sales at Samsung, joins the conversation to explore how AI can enhance…
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In this episode of Fuel Your Marketing, Arti Sharma sits down with Tara Robertson, Head of Revenue Marketing at Chili Piper, to reveal how small marketing teams can drive massive pipeline growth—without burning out. Key Takeaways: 🔹 How lean teams can generate demand efficiently 🔹 AI & the future of lead gen — ChatGPT is now a source for leads! 🔹 M…
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Val Riley, VP of Marketing and Strategy at Unbounce, discusses the concept of the "CRM Moneyball moment," where data is leveraged to uncover hidden potential, similar to the movie "Moneyball." Riley emphasizes the importance of custom fields and automation in CRM systems, using an example of a company in Indiana that increased used equipment sales …
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Val Riley, VP of Marketing and Strategy at Unbounce, discusses the acquisition of Insightly by Unbounce. The acquisition aims to integrate Insightly's CRM data with Unbounce's landing page optimization, providing a comprehensive view of the customer journey. This combination allows for end-to-end conversion tracking, enhancing marketing insights an…
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In this episode of Fuel Your Marketing, Arti Sharma sits down with Andrea Bumstead, a customer success powerhouse with 15+ years of experience scaling SaaS companies through retention, expansion, and customer advocacy. They dive deep into: ✅ Why sales and marketing teams should aim to be "best friends" ✅ AI’s role in the future of customer success …
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(00:00) Intro⁠⁠⁠⁠⁠ (01:20) ⁠ING: 8% omzetgroei in e-commerce voor 2025 (04:50) Social Media Onderzoek 2025 van Newcom (10:32) Meta lanceert Ads in Threads (12:44) Nieuw fusievoorstel Perplexity maakt overheid VS mede-eigenaar TikTok (13:51) Trump wil nieuw staatsinvesteringsfonds gebruiken om TikTok te kopen (15:13) Explore/Verkenning rapporten del…
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In this episode of Fuel Your Marketing, Arti Sharma welcomes Joelle Kaufman, GTM strategist, author, and coach - she shares her expert insights on navigating life and business challenges. Discover Go-to-Market strategies, tips for staying profitable, and leadership lessons learned from decades of experience. Joelle and Arti dive into the importance…
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Marc Sirkin, CEO of Third Door Media, discusses the acquisition of his company by Semrush, a leading online visibility management SaaS platform. The deal, finalized on October 16 2024 after a year-long process, involved a 30-person team transitioning to a larger, publicly traded company. Third Door Media, which publishes Search Engine Land and MarT…
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Get insight into the next evolution in marketing with Ari Capogeannis, Director of Revenue Marketing at NVIDIA. Ari shares his sophisticated, yet simple, approach to marketing that revolutionises what marketing can offer to an organisation. You’ll learn how AI and data analytics are transforming marketing from a traditional practice into the data h…
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In this report, it's called the 20/80 rule. Are we going to see a lot of brands exiting the Chinese market, or are there still opportunities? We're back for round #2, covering Totem Media's 2025 Marketing & Media Trends. Today, we talk about the 25 considerations, although we go through all of them, just the key ones. We're honored to have Totem Me…
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The theme of our 15th podcast episode is SaaS Value Proposition. Joining our host Jeremy Balius to discuss all things marketing in a community and community management is Gil Rogers from GR7 Marketing. Summary In this conversation, Gil Rogers shares his journey from an admissions counselor to a fractional CMO in the ed tech space. He discusses the …
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Head of Platform and Media Partnerships at Bridg, Jared Luskin, delves into the innovative ways local grocers and convenience stores can modernize their marketing strategies. By leveraging data and audience insights, Bridg's platform offers solutions for brick-and-mortar retailers to target in-store customers effectively. Jared's discussion sheds l…
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"Red flags matter." Theresa Potratz joins Kerry Guard, Host of @ttwtml discuss the intricacies of job searching, particularly in the marketing field. They explore the importance of networking, the challenges faced during the job search process, and the significance of data-driven strategies. Building connections, spreading good professional karma, …
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Jared Luskin, Head of Platform and Media Partnerships at Bridg, delves into the surging importance of retail media networks. Bridg, a data and audience platform tailored for brick and mortar retailers and CPG partners, addresses the challenge of targeting in-store customers outside loyalty programs using offline resolution capabilities and POS data…
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Have a great point of view to add? Send us a text with your thoughts! Beth Redpath Katz, Senior Director and Regional Partner Marketing Lead at BMC Software, returns to the Tech Marketing Podcast to discuss the evolution of B2B marketing. She dives into the shift from MQLs to activated buying groups, the role of AI-driven lead qualification, and th…
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