What is Quality Matters?

Wired Ivy

Educators who are engaged in online teaching are, at some point, going to hear the words "quality matters." At first mentioned, this seems self-evident. As educators, we understand that the quality of our course design content and delivery is important for learners to have a productive and hopefully optimal learning experience. No one would argue with that.

But that is small case quality matters; the myriad initiatives we take upon ourselves to continuously improve outcomes. There's also capital letter Quality Matters™, which is often abbreviated to the trademarked QM™. This Quality Matters™ refers to a very specific certification process for online and hybrid courses.
In this Wired Ivy Office Hours explainer, Dan takes listeners through some of the history, ambitions, and critiques of this standard rubric for online course design.