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Bonus: AI in OOH (A LinkedIn Live Replay with Tim Rowe)
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İçerik Tim Rowe tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Tim Rowe veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
This is a rebroadcast of "AI in OOH" a LinkedIn Live Event (which can you can access here).
Watch the YouTube version here
In this free class, I talk about how to incorporate AI in your OOH workflows.
Whether for sales enablement, measurement, or streamlining your operation, this is a great primer on the use of generative AI in your media company or as a media buyer or media planner.
There is a deck that accompanies this presentation which can be accessed for free at https://rb.gy/d5kk4
Key Timestamps:
- [00:01:25] AI enabling personal workflows.
- [00:06:13] AI in the podcasting industry.
- [00:11:22] Researching keywords with AI.
- [00:14:07] Creating internal apps with AI.
- [00:16:09] App built with spreadsheet integration.
- [00:20:13] Billboard foot traffic in cities.
- [00:24:03] Increasingly challenging quantifying the impact measurement.
- [00:27:58] Web traffic and media measurement.
Mark your calendars! OOH Insider LIVE! NYC on February 11, 2024 - details to follow, stay tuned.
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