Smoking w/ John Safran

What Shall We Do About...?

The danger of smoking has become far more evident around the world in recent years - though did you realise smoking wasn't banned in any workplace or indoor venue in Australia until the early 1990s? In more recent years, the European Parliament has banned traditional menthol cigarettes, but alternatives such as e-cigarettes and vaping have grown in popularity. But here's a statistic for you: of the 57 million people who die around the world each year, 8 million are due to Big Tobacco. That's 14 per cent. Clearly, it's still a problem. Joining this episode is writer and filmmaker John Safran. His latest book, Puff Piece, investigates how makers of Marlboro - Philip Morris - have redefined themselves as the future of cigarettes is up in the air. And as John explains, not is all as it seems. John Safran's new book Puff Piece is available now. John can also be found on Twitter @JohnSafran. Connect with the show: Instagram: @whatshallwedopod Facebook: @whatshallwedopod Twitter: @whatshallwepod Email: [e-mail] What Shall We Do About...? is hosted and produced by Sam Robinson, who is on Twitter @samsquareeyes.