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Fenty Beauty
Manage episode 418916711 series 3574967
İçerik James Marks and Jennifer Yates, James Marks, and Jennifer Yates tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan James Marks and Jennifer Yates, James Marks, and Jennifer Yates veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
James and Jennifer order refillable lipstick (and mascara for Jennifer) from Fenty Beauty to analyze the shopping experience, then reverse engineer the storage, logistics, and packaging details to understand their order's journey.
Research on Fenty Beauty included these sources:
- https://en.wikipedia.org/wiki/Fenty_Beauty
- https://440industries.com/fenty-beauty-history-case-study-rihannas-story/
- https://www.marketingsociety.com/think-piece/how-rihannas-fenty-beauty-delivered-beauty-all
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Have a brand/shopping experience you want us to review? Send us a message at unboxingecomm@gmail.com
Connect with James Marks:
www.linkedin.com/in/jameslmarks
www.withtrivial.com
Connect with Jennifer Yates:
www.linkedin.com/in/jenniferayates
www.workwithroux.com
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Coverart imagined and designed by our friend, Melissa Dettloff
www.melissadettloff.com
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