Engagement Redefined: Moving Beyond Clicks to Real Alignment
Manage episode 454036458 series 3409698
What’s engagement, really?
In this episode of WordBirds, Doreen Maciak from Takeda challenges the buzzword “engagement” and dives into what it truly means.
Why it matters: Engagement isn’t just about clicks and opens—it’s about aligning employees to purpose and business goals.
What you’ll learn:
- How to move beyond vanity metrics.
- Why authenticity and leadership are key to meaningful connections.
- Practical strategies to measure and improve real engagement.
🎧 Listen now to rethink your approach to engagement.
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