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What Customers buy is not what you are Selling with Peter Cross
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İçerik Speakers Associates Ltd and Esther Nelson tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Speakers Associates Ltd and Esther Nelson veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
In this episode of #TheSpeakerShow, Maria Franzoni interviews Peter Cross.
Eight years in charge of the customer experience at John Lewis and Waitrose, ten more as Mary Portas’ business partner as well as time at L’Oreal and the Cartier group mean there are few who can match Peter Cross’ unique blend of consulting and practical experience and step so confidently into the future of shopping, helping brands and organisations remain irresistible to their target consumers.
Known for his charismatic, inspiring and straight-talking style, he shares trusted techniques of deepening relationships with both consumers and employees through brand purpose and authentic human connection.
He ensures his audiences leave with a clear sense of what the future of commerce might have in store, actionable insights and a passion and determination to stand out.
In this fascinating episode, we discuss:
- The John Lewis Experience
- Consumer Relationships
- Brand Purpose
- Authentic Human Connection
- Customer Experience
Links:
More about Speakers Associates
Connect with Speakers Associates on LinkedIn
Connect with Maria on LinkedIn
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