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How To Tell Your Story On Social Media
Manage episode 310605132 series 3063623
İçerik Joe Laber tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Joe Laber veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
A Cup of Social Audio Blog EP7
What’s the best Social Media content? Hello, I’m Joe Laber, The Social Barista and Branding Expert coming to you from my A Cup of Media studio. Welcome to A Cup of Social where I aim to give you simple and easy-to-use tips for leveraging the power of Social Media to help grow your customer or donor base. I’ve been helping radio stations, small businesses and nonprofits engage with their audiences on social since the days of MySpace back in the early 2000s. I get asked all the time what’s the best content for posting on Social. And to me, it’s a pretty easy question to answer. The best Social content is…(drum roll please)…to simply tell YOUR story to your customers or donors. Now you may be asking, what’s my story, how do I tell it, and does anybody really care? Your story is unique to your brand and yes people do care. Answering these next set of questions may help your story come into focus. Why did you start your business or nonprofit? What purpose or problem does it solve? Who has your business or nonprofit served or helped? What is your mission statement? What is your passion? What drives you to succeed? What gets you out of bed every morning? Are you really grounded and connected to the community you serve? What do your customers or donors say about their experience with your brand? Let the answers to these questions begin to shape your story and simply start sharing it on social. People connect to realness. Be real. Be you. And always strive to give something of value to your customers or donors with each and every post. Use your posts to help position yourself as the market leader and professional that you are. Yes, it’s totally ok to ‘toot your own horn’ so to speak. Don’t be intimidated to promote your experience and the value you bring to a potential client or donor. Want more advice on Social Media marketing? Please continue to follow me for my next freshly brewed blog. Have a question? Please email me at acupofjoemedia@gmail.com. Thanks so much for joining me and be sure to have a great day on Social!
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