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Why CMOs/CROs Need to Focus on GTM Operations (5 Reasons)
Manage episode 432559371 series 2811318
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If you're leading any of the GTM teams (marketing, sales, customer success) this is for you. Or if you're working in these teams (or in an ops team) and need to get leadership onboard with focusing on GTM ops send this video to them today.
00:00 Intro
00:06 Top 3 CMO Struggles
00:21 Top 3 CRO Struggles
00:30 The pains and GTM Ops focus
01:20 1st reason
01:59 2nd reason
02:14 3rd reason
02:46 4th reason
03:21 5th reason
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