#053 - Which one to choose - b2b or b2c for hardware startups, with Balint Horvath, your host, Switzerland

The Hardware Entrepreneur

In this episode I wanted to give you an overview on an essential topic that can make or break your business - the chosen business model.

My goal now is to give you an overview of two major business models, B2C (Business to Consumers) and B2B (Business to Business) with all its pros and cons. I approach this topic based on my own recent experiences that you will learn about, as well as based on interviewing many entrepreneurs; lastly by relying on some good old logic. I will also make an announcement in this episode which will serve as pillars to this episode on what I have to share about B2B vs B2C.

I think this is an important topic that I wanted to write and talk about for a long time, so please enjoy.

Raw transcript is available at: https://www.thehardwareentrepreneur.com

Show highlights can be seen below:

• An announcement to make, a distinction to clarify and lessons to share - [0:44]
• What do you do when a constellation happens? - [2:11]
• A crash course in b2b and b2c – pros and cons illustrated with examples - [5:14]
• Trends, connections and overlap in Silicon Valley - [10:08]