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Why A Media Company Content Strategy Doesn't Make Sense for Most Businesses
Manage episode 346039396 series 3411855
İçerik Benji Hyam and Devesh Khanal, Benji Hyam, and Devesh Khanal tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Benji Hyam and Devesh Khanal, Benji Hyam, and Devesh Khanal veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
In Episode 2 of Grow and Convert Deep Dives, Devesh and Benji discuss why they don't believe a media company content strategy makes sense for most businesses. They argue that this strategy makes sense only for certain types of businesses and that there are things you should prioritize doing prior to adopting a strategy like this. They share examples of "media company" content businesses, explain why the strategy is flawed, and share ideas on what you should do instead.
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