GoMobile LIVE Podcast - EP: 3 - How To Execute A “Boots on the Ground” Marketing Campaign

The GoMobile LIVE Podcast

a http://GoMobileSolutions.com production ================ GoMobile LIVE Podcast : EPISODE 3 Effective “Boots on the Ground”s Marketing Efforts Topic: Welcome to the GoMobile LIVE podcast! 10:0am - 10:10am Welcome Social Agency Pro still rockin n rollin’! 10:10am - 10:20am Local Marketing with Social Agency Pro The power of “check-ins” Facebook Takeovers and Makeovers 10:20-10:30am BOOTS ON THE GROUND! Jody Underhill and his team have been crisscrossing the country with this strategy. Hosted 2 MeetUps: 1) in Orlando and 2) in Tracy, CA to create interest and meet new people. IMPORTANT TO KNOW: Jody has never done a MeetUp before! Orlando had more attendees than Tracy, CA but the stats on leads generated were very similar? MeetUps are easy to set up STATS for the MeetUps: 110 people registered on MeetUp.com 43 RSVP’s 34 Attendees 27 Evaluation Forms completed 21 wanted to know more **IMPORTANT: MeetUps are NOT where you sell and sign and client up. It’s where you build the relationship and offer something or several things for free (i.e. Evaluation Forms, collecting emails) Don’t have a newsletter? LIMA PERKS! Share the monthly LIMA newsletter that you can use with your logo! So the MeetUps are over, the evaluation forms have been collected, NOW WHAT? Next steps are: Follow up with the folks that asked to know more and fill out an evaluation form! Do a Discovery Call to make sure they’re a fit, QUALIFY! Give them a proposal via webinar of services and solutions available. Show them the 4 tier Marketing Campaign Recco’s! Online Review Management Social Media Management (7 day take over/make over) Social Media Branding Video Campaign YouTube ranking is HUGE! Here’s a tip on how to “ping” a video on YouTube to get it to not just post, but RANK! Here are the steps: (instructions are available in “Video Edge Pro”) Go to YouTube.com Create videa via Video Creator in YouTube Put Keyword in Title Put keyword in Description Put keyword in tags Video should rank on Google within an hour if it ranks. Invite them to a “Local Online Marketing Overview” webinar and simply walk them through the park of the digital agency GMS services that are available. Do a 10x Snapshot, leave it with the prospect and schedule a date for another meeting. Close the deal or follow up when requested. 10:21am - 10:26am “APP SEGMENT!” GMS app strategy We build your app for you, all you have to do is sell if to your client. Cost is between $97 - $297 depending on your level of membership, and they retail for $2K-$5K a pop, all day. Agency strategy is to identify the prospect, qualify them as a buyer, then go have GMS build the app for you, bring it back to them, demo it, and close the deal! GooglePlay now quicker to approve apps Fulfillment is DONE FOR YOU! Are you selling apps yet? 10:27am - 10:35am “LIMA Limelight” MEMBERS ONLY, but you can join too for $50/month! What stuck out to me this month (July 2017) Understanding and Super-Sizing Customer Lifetime Value: Teach a Man to Fish… and Keep Him Coming Back for More! 10:36am - 10:40am Mastermind Minute w/ Damien Zamora Tease future masterminds w/ content Mastermind in Jamaica! 7 days in Kingston, 3 days of masterminding with 10 other agencies, 3 days of adventure, 1 day of R&R! 5 spots left! Damien gave an extensive overview and show pics from the upcoming trip! Looks AMAZING! Great your spot today! 10:41am - 10:45am Upcoming shows, announcements and goodbye! Next week: CREDIBILITY, How to set yourself up for success, more LIMA takeaways and another Mastermind Minute w/ Damien Recap of the Social Agency Pro webinar and some more reasons you need that product in your agency arsenal! Follow us! Download the show, subscribe and leave a review, please! I’m Sebastian Rusk, signing off from the GoMobile LIVE studio here in beautiful Miami, we’ll talk to you next time, and remember, GO MOBILE OR GO HOME!