Why Coaching is Critical for Salespeople - The Global Sales Leader Podcast Ep 66 with Jeff Jaworski with your host Jason Cooper

The Global Sales Leader podcast hosted by - Jasoncooper.io, The Sales Relationship Coach

Global Sales Leader Podcast returns with another insightful episode! In Episode 66, Jason Cooper sits down with Jeff Jaworski, a renowned sales leader from the Google Leadership team, to discuss the importance of coaching. Coaching is a crucial aspect of personal and professional growth, and in this episode, Jason and Jeff dive deep into the value it brings to sales teams. They explore how coaching helps individuals find answers and learn from their own mistakes, fostering growth and development. But that's not all—they also tackle the topic of culture change. Jeff shares his insights on driving culture change within sales organizations, emphasizing the role of leadership in setting the right priorities. He highlights the need to move beyond compliance and check-box activities, instead focusing on coaching and practice to equip sales professionals with the necessary skills and knowledge. They discuss the common pitfalls of rushing into client conversations without proper preparation and the importance of active listening and asking the right questions. Jeff shares a personal story that underscores the significance of truly understanding customers and their needs, rather than making assumptions based on preconceived notions. Jason and Jeff also touch on the need for practice and rehearsal before important meetings or presentations. They stress the value of role-play and creating a psychologically safe environment where individuals can make mistakes, learn, and refine their skills without fear of judgment. The conversation extends to how sales managers and coaches can create a safe space for their teams to experiment with new approaches and take risks. Trust, open communication, and supportive leadership are key ingredients in fostering such an environment. They also explore the concept of self-accountability, with sellers proactively seeking help and assistance to improve their performance. Join Jason Cooper and Jeff Jaworski in this engaging episode as they uncover the power of coaching, effective communication, and building a culture of continuous improvement in the world of sales. Get ready to gain valuable insights and practical strategies to elevate your sales game. Don't miss out—tune in to Episode 66 of the Global Sales Leader Podcast now! Jason Cooper is a dynamic and motivated individual on a mission to positively impact the lives of sales and business professionals around the world. With his expertise in sales conversion and revenue generation, Jason aims to help thousands of individuals unlock their potential and achieve their goals. Driven by a passion for connecting with and learning from inspiring individuals, Jason uses his platform to share stories and knowledge that can empower others to make positive changes in their lives. His YouTube channel is a hub for insightful conversations, practical advice, and thought-provoking ideas that can help viewers transform their mindset and approach to sales and business. Through his engaging and motivational speaking style, Jason has garnered a dedicated following of sales and business professionals who look to him for guidance and inspiration. Whether you are a seasoned sales executive or just starting out in your career, Jason's mission is to help you develop the skills and strategies you need to succeed in today's competitive business landscape. So if you are looking to take your sales game to the next level, subscribe to Jason's channel today, and join the conversation in the comments. With Jason's guidance and support, you can transform your ability to convert sales into revenue streams and achieve your goals on a global scale. ✅Podcasts ✅Itune:- https://apple.co/3isbI6p ✅Spotify https://spoti.fi/3x9ahxK ✅YouTube https://bit.ly/3pyeVCh ✅www jasoncooper.io ✅[e-mail] #SalesCoaching #Success #SalesTraining #SalesSkills #BusinessGrowth#UnlockingSalesPotential #CoachingForResults #SalesLeadership