E303: How VaynerSpeakers is Reinventing the Industry with Zach Nadler

The Erik Cabral Show

Aiming to carve a niche in the speaking world? In this episode, Erik Cabral sits down with Zach Nadler, co-founder and CEO of VaynerSpeakers. Zach shares hard-earned lessons on transforming obstacles into opportunities and living life on your own terms. Tune in to be motivated by Zach's journey and gain fresh perspectives on building influence, following your vision, and achieving the success others only dare to dream about.

Here are some power takeaways from today’s conversation:

• Nadler's "eureka moment" that shifted his focus at CAA

• The history and evolution of the speaking industry over the past 100 years

• Advice for building a personal brand and tips for breaking into the speaking world

• Why you shouldn’t waste mistakes

Episode Highlights:

[04:48] The Evolution of Speaking

Nadler discusses how the speaking industry has changed over the past century. He notes it originated around 100 years ago with touring speakers like Mark Twain doing presentations on trains. The industry grew in the late 1970s and 1980s with politicians and local celebrities doing talks. Fees for speeches were much lower back then due to different economic conditions and travel being more difficult. Zach explains how the rise of social media, business becoming "cooler,”, and more fame and talent in various fields have transformed speaking into a major industry over the past 10-15 years.

[19:56] VaynerSpeakers’ Relationship-First Approach

VaynerSpeakers approaches working with their clients in a bespoke manner. Zach explains that no two speakers are the same, so they don't provide a one-size-fits-all roadmap. Rather, their focus is on truly understanding each individual client - who they are, what their goals are, and how to adapt their support accordingly over time as the client progresses in their career. The goal is to be in sync with clients and evolve alongside them at each stage.

[32:16] Don’t Waste Mistakes

Zach discusses an important lesson he's learned from a client who said "Don't waste mistakes." The idea is to reflect on failures and setbacks to learn from them rather than simply moving on. When mistakes happen, it's important to analyze why in order to extract the lessons that can improve your work going forward. Reflecting deeply on failures prevents them from just being seen as failures - there is always something to gain from mistakes if you take the time to understand what caused them and how to grow.

Resources Mentioned:

VaynerSpeakers

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