S117: How to get results using influencer marketing with Yash Chavan

The Commerce Club Podcast

Influencer marketing - it’s a term that if you are working with product I am sure you are familiar with, but possibly don’t know how best to utilize it for the benefit of your business!

I hear from clients all the time that they have tried using influencer marketing and they’ve sent out product or paid for a post and seen no sales come from the effort and money they have put in to it.

So what can you do to get the most out of influencer marketing? How do you protect your brand and find the right influencers to work with? and how can you utilize influencer marketing without it costing your brand $$$.

In this weeks episode of The Commerce Club podcast I am chatting to influencer marketing expert Yash Chavan where we discuss how to utilize ambassadors instead of paying for posts, how to choose influencers that are aligned with your brand, how to put measures in place to get a return on your investment.

Yash runs an influencer marketing tool called SARAL - which helps you choose the right influencer for you! Check SARAL 2out here!

You can connect with Yash on LinkedIn here!

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