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180: A Director of Brand Experience on building a brand.
Manage episode 434103544 series 3436930
İçerik Creative Brief Workshops LLC tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Creative Brief Workshops LLC veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
Henry Gomez and I welcome Mack Saunders, the director of brand experience for The Annex, a boutique hotel in Toronto.
Mack's background and perspective on branding came to my attention when I met him at The Annex on a recent trip to Ontario. Fans of The Brief Bros. will be intrigued by the challenges he has faced in his role. And the intrepid manner in which he overcame these challenges.
He also shared with us news about the imminent opening of their newest properety, The Annex Palm Springs.
Reminder: For small group and corporate training in writing inspiring creative briefs, contact Howard Ibach at creativebriefworkshops.com for availability.
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