Creo Solutions brings Context Register solution to service providers and their clients to meet Campaign Registry deadline, painlessly, Podcast

Telecom Reseller / Technology Reseller News

Creo Solutions brings Context Register solution to service providers and their clients to meet Campaign Registry deadline, painlessly, Podcast

Starting December 1, all A2P SMS campaigns will be blocked if they have not already been approved by The Campaign Registry via their 10DLC process: The process is time-consuming and confusing

“Everybody’s kind of kicking the can almost in circles as we’re looking at this registration process. And as we think about what this is going to mean once we get to this December 1 deadline, is your local florist, who is texting out to people with updates, taking orders potentially over SMS, those capabilities are gonna go away if they haven’t already registered their campaigns and their traffic with TCR,” says Robert Galop of Creo Solutions. “We’re seeing a lot of gaps in this entire registration process in getting that done, which is why we’re excited that we’ve got Sabeeh (Sabeeh Hameed) and what he’s built put in front of the service providers.”

Starting December 1, all A2P SMS campaigns will be blocked if they have not already been approved by The Campaign Registry via their 10DLC process. This includes 1:1 SMS messages coming from UCaaS and CCaaS users. The implications are huge for businesses (losing their ability to communicate with customers) and providers (losing a key capability and seeing a potential hit to revenue). CSPs and UCaaS/CCaaS providers are scrambling to get their customers’ 1:1 SMS messaging capabilities registered with TCR ahead of the deadline, but it is a very cumbersome and error-prone process.

“If you take a look at this form and think about this from the perspective of a florist or a car dealer or what have you they’re not going to know what any of these pieces are. All they’re going to know is that on December 2nd, when they come in and start to text people, they’re not going to see their text messages going through and they’re going to call their service provider and then the service provider is going to call the texting provider and it’s going to be a lot of tickets going back and forth.”

Sabrhub has created a painless, super-reliable, and super-quick solution that enables providers to register all of their customers quickly and reliably before December 1. Creo Solutions has partnered with Sabrhub to get this to all CSPs and UCaaS/CCaaS providers who are struggling to beat the deadline.

In this podcast, Sabeeh Hameed, Founder of Sabrhub, walks us through his solution.

“With our platform context register, we’re looking at this problem in a holistic way to not only simplify the actual information that we’re collecting from the brands,” says Sabeeh. “We’re abstracting away a lot of the complexity in the process, but we’re also giving them what they need using our quick comply functionality. What that does is it provides a line of that a brand is able to just add their Wix website or Squarespace or Shopify or whatever have you.” Sabeeh explains that his QuickComply functionality, we give them this one line of code that’s shown here on the right-hand side. And that gives them essentially a fully compliant opt-in experience. The service streamlines compliance and helps people avoid easily made errors and oversites. There is also pre-vetting before registration.

https://www.creosolutions.tech/

https://youtu.be/_N63KnxGIb4