106 – 2022 Year in Review with Dana Singer

Suite Spot: A Hotel Marketing Podcast

The final Suite Spot episode of 2022 is here! Sit down with host Ryan Embree and Travel Media Group President Dana Singer as they reflect on the progress TMG has made over the past year and relish the amazing achievements it brought with it. From exciting innovations like Social 2.0 and TMG Translations, to the 1 million reviews responded to milestone, these two aficionados cover all the highlights of 2022. Listen now to bring in the new year with Ryan, Dana, and all of TMG. Suite Spot Podcast · 106 - 2022 Year in Review with Dana Singer Episode Transcript Our podcast is produced as an audio resource. Transcripts are generated using speech recognition software and human editing and may contain errors. Before republishing quotes, we ask that you reference the audio. Ryan Embree: Welcome to Suite Spot, where hoteliers check in and we check out what's trending in hotel marketing. I'm your host, Ryan Embree. Hello everyone and welcome to another episode of The Suite Spot. This is your host, as always, Ryan Embree. I am super excited for this episode, our last episode of 2022, but this is an annual episode. This is kind of a Suite Spot tradition now. We've done this for about three years. We're taking a break. If you've been following with our TMG Hospitality Trailblazer series, we're taking a slight break, but we're gonna be back in 2023 with some great guests lined up. If you're just hearing about this for the first time, this is all about those hoteliers and hotel groups that are pushing our industry forward as we go into this new chapter. But I would almost consider today's episode somewhat of a trailblazer's topic. We've got Dana Singer with us. She is the President of Travel Media Group. Dana, welcome back to the Suite Spot. Dana Singer: Yeah, thank you Ryan. Good morning. Pleasure to be here. Ryan Embree: Yeah, and we're super excited to have you. And with Dana's voice, that can only mean one thing. We are here for our TMGs year in review, and as I mentioned at the top of this episode, this is one of my favorite episodes of the year. We do this once a year because it's, we are in an industry and we work in digital marketing, which is constantly evolving in 2020, 2021, 2022. Obviously our main topic of conversation, Dana, was all about the pandemic COVID 19 and moving through that, there was a lot of uncertainty. It feels like as we move into 2023, we finally have maybe a path, right? And, and things are getting back, I'm afraid to say it, but things are getting back to that new normal, and we're moving into this new chapter for our industry and TMG as a business. So reflecting back on 2022, I'd like to start with just talking about maybe some of the most significant technology development and maybe share the impact that they've had on our hotel partners. Dana Singer: It was definitely an exciting year, for the industry and for TMG overall. And we made important strides with our tech innovation. All of our new developments are focused on how we can provide our partners with tools and solutions that enable important competitive advantages. As I look back, the launch of Social 2.0, which is a part of our OneView platform, has been very well received. This update enables our partners to build their social media profiles more effectively through connected accounts, post scheduling, approval processes, and re-engineered media galleries, just to name a few. It's just so important to enhance our social solution because our hotel partners are connecting with their guests through these digital channels more than ever. And so with new digital platforms emerging and entering the space more frequently than ever, we're committed to staying ahead of that curve. Another exciting and significant innovation that came to fruition this year was TMG translations, and this is a part of our review response, respond and resolve solution. As we think about international travel being forecasted to c...