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How Sheets & Giggles Embraces the Unscalable & Fosters Genuine Connection with Customers - with Frank Dorval, VP of Marketing
Manage episode 348484911 series 3421571
İçerik Erik Christiansen, CEO & Co-Founder of Justuno, Erik Christiansen, CEO, and Co-Founder of Justuno tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Erik Christiansen, CEO & Co-Founder of Justuno, Erik Christiansen, CEO, and Co-Founder of Justuno veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
Episode 4: How Sheets & Giggles Embraces the Unscalable & Fosters Genuine Customer Connections
The fourth episode of Show Me Your Tech Stack features Frank Dorval, VP of Marketing for Sheets & Giggles, a sustainable bedding and mattress brand that just wants to have fun with it.
In this interview, Frank covers the art of being punny in marketing, why scalability isn’t necessarily the end goal, and how a small team can do big things when they’re genuinely trying to build a connection with every customer.
Tune in every week to discover how your favorite e-commerce brands are running their websites, what they’re looking at changing, and what’s to come in the MarTech world!
Check out Sheets & Giggles website here: https://www.sheetsgiggles.com
Tools mentioned include:
-Asana: https://asana.com/
-Aftersell: https://apps.shopify.com/aftersell/
-Smile.io: https://smile.io/
-Klaviyo: https://www.klaviyo.com/
-Gorgias: https://www.gorgias.com/
-Loop: https://www.loopreturns.com/
-GRIN: https://grin.co/
-Justuno: https://www.justuno.com/
Follow Erik on LinkedIn: https://hubs.li/Q01qN-FC0
Follow Frank on Linkedin: https://www.linkedin.com/in/frankdorval
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