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Crowdfunding Investors for a CPG Brand with Kevin O'Leary and Will Patch of Cape Cod'r
Manage episode 457172664 series 3593658
İçerik Dan Cassidy tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Dan Cassidy veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
Kevin O'Leary and Will Patch, co-founders of Cape Cod'r craft cocktails, share their journey launching a beverage brand made for those who crave memories of care-free summers.
In this episode we dove into topics including:
- using crowdfunding to raise cash for marketing and create raving fans
- why founders need to share their story over and over
- advice for anyone thinking about founding a CPG brand
- how to get sips to lips and cans in hands for a new beverage brand
- why speaking to the right investors and co-packers can get you to market faster with less risk
Brands, services, books and products mentioned in this episode include:
- Cape Cod'r
- Start Engine
- Burn the Boats by Matt Higgins
- Thinking Fast and Slow by Daniel Kahneman
- Barbarians at the Gate by Bryan Burrough
- Nantucket Crisps
- Bezi Labneh
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