Consultants: Stop Overdelivering
Manage episode 430738572 series 3588700
On the Profitable Joyful Consulting podcast, I teach you how to increase your profits and enjoy your business more. In this episode, you’ll learn how to break the habit of overdelivering.
The compulsive desire to overdeliver is a challenge many consultants (including some of my clients) are stuck in. I see it especially with women.
Here’s an example: I worked with an amazing three-woman firm of consultants who would co-develop programs together with their clients - every time, even though it was a complete Signature System.
Instead of telling clients they had a program valued at $130K, they had been redeveloping it with clients to justify the $130K price. But the program already had $130K of value, and didn’t need to be finessed for each client.
They didn't realize they didn’t need to create new development costs; they could just charge for the program that already had value.
Just like this consulting firm, you don’t have to do that. You don’t have to overdeliver; you just have to do what’s needed to get your clients results. In this episode, I share how to break the habit of overdelivering and why it’s important.
Key areas discussed:
😮0:29 How a three-woman consulting firm stopped overdelivering
😮2:30 What happens when consultants are in the middle of a project and start to feel like they’re not doing enough
😮 2:55 3 reasons why overdelivering doesn’t work and isn’t helpful
😮 3:25 Why less is more and how to implement that in your delivery for clients
😮 5:30 What clients really need from you (and what they don't really care about)
😮 6:05 Why consultants overdeliver + 2 ways to break your overdelivering habit
😮 6:43 A paradigm shift for the advice to “underpromise and overdeliver”
😮 7:30 How to surprise and delight your clients without overdelivering and burning out
Overdelivering is bad for you, bad for your clients, and bad for your industry. Watch this episode on YouTube: https://youtu.be/SJ6oy2ZzH0s or listen on your favorite podcast app: www.enlightenedmarketing.com/podcast to learn how to get great results for your clients without overdelivering.
Episode Hashtags: #Consulting #ClientManagement #Overdelivering
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