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What Can Marketers Learn From Pop Culture?
Manage episode 451171891 series 3587089
İçerik Scott Murray tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Scott Murray veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
I'm one of those guys who can incorporate pop culture references into just about anything, but today, I'll be linking them to marketing, content and audience.
Pop culture can put marketing concepts in a fresh context that resonates in unique and meaningful ways. Today's examples include:
- How Miracle of 34th Street teaches a powerful lesson about brand attitudes and consumer behavior
- How The Truman Show demonstrates the disconnect between corporate speak and human connection
- What Coming to America's Randy Watson teaches us about social media
- Why Ted Lasso's and Roy Kent's communication styles tell us about self-awareness
- What Emperor Palpatine reminds us about copywriting
Even if you haven't seen one of these movies or TV episodes, these pop culture moments offer fresh perspectives on creating content that truly connects with your audience.
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