Sustainable Growth: How To Build A Successful E-Commerce Business On A Bootstrap Budget - With Tyler "Sully" Sullivan, Founder Of BombTech Golf The Conversion Show podcast

In this episode of "The Conversion Show" podcast, Erik Christiansen, CEO and Co-founder of Justuno, interviews Tyler "Sully" Sullivan, entrepreneur and founder of BombTech Golf. The conversation revolves around building a successful e-commerce business by prioritizing customer experience, building trust, and investing in sustainable growth.

Sully shares his insights on engaging with customers through email, micro-launches, and private Facebook groups.

Sully and Erik talk through:

the benefits of self-funding and investing in the right areas for long-term sustainability
the importance of simplicity, authenticity, and copywriting in building a successful e-commerce brand
various e-commerce tools and marketing strategies
the importance of building customer-centric businesses - online and offline
using Email for product innovation
simplifying product offerings for increased conversion
how offending some of your audience can be healthy for ads
the importance of building trust with customers through messaging and guarantees

Host: Erik Christiansen - https://www.linkedin.com/in/erikc/

Guest: Tyler "Sully" Sullivan - https://www.linkedin.com/in/tyler-sully-sullivan/

Justuno: https://www.justuno.com/

BombTech Golf: https://www.bombtechgolf.com/

Ecomgrowers: https://www.ecomgrowers.com/

SullyTyler.com: Shopify Marketing Expert