How to use TikTok to get more Etsy sales even if you don’t dance, with TikTok and social media expert Austin Armstrong
Manage episode 325933702 series 2970056
TikTok is a social media app that has taken the world by storm. And while it's no secret that the app is popular with teens and young adults, more businesses are starting to experiment with how they can use it to increase brand awareness, reach new customers, and drive sales. One of those businesses is Etsy, the online marketplace for handmade and vintage goods.
Even if you don't feel comfortable dancing in front of a camera (or maybe you just don't want to), there are plenty of other ways to use TikTok to your advantage. In this episode, we'll go over some must-do tips on how you can start using TikTok to get more exposure for your Etsy shop with TikTok and social media expert Austin Armstrong.
Austin is a lifelong digital marketer, public speaker, host of BusinessTok Podcast, a TikTok marketing for business show, and CEO of Socialty Pro, a digital marketing agency specializing in TikTok marketing for businesses and Search Engine Optimization. Austin has posted over 1800 videos on TikTok, tripling his own business and thousands more across his clients' accounts. Austin loves helping individuals and companies grow their online presence to generate brand awareness, customers, and product sales by getting creative and thinking outside of the box.
What you'll Learn
- Strategizing on TikTok to grow your Etsy sales -- without ever showing your face if you're scared of cameras!
- The importance of understanding your target buyer persona
- Hashtags to use to grow your audiences fast
"Look at what similar creators are doing that's working on the platform and see how you can adopt or model their strategy as well with your own unique spin."
-Austin Armstrong
Connect with Austin Armstrong
- Socialty Pro: Grow your Business, Personal Brand, and Influence
- TikTok: @socialtypro
- Austin's Podcast: BusinessTok - A TikTok Marketing Podcast
Resources for Handmade Sellers on Etsy
- Join our FREE Facebook Group, Etsy Sales & Marketing Strategies for Handmade Sellers
- Join the Free 5 day Etsy SEO Visibility Challenge here.
- Join Etsy Accelerator Coaching Program here - get daily personalized support with your shop in a private Facebook group and weekly live zoom coaching calls to chat with other members too. Community, content, collabs.
- Get the SEO Mini Masterclass, and Learn how to write SEO, titles and tags to increase your shop visibility and sales.
- Here's a FREE SEO Video Training!
- Grab your FREE Etsy Profit Pricing Calculator - Watch the video first to see how to use it!
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