Building Audience Trust with Rob Greenlee, Podbean’s SVP of Content & Partnerships: Respect, Unite, & Show You Care


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On this episode of Podcasting Smarter we're speaking with Rob Greenlee, Podbean's SVP of Content and Partnerships, about the power of podcasting and the relationship between podcasters and audiences.
"As a podcaster, what is your big picture relationship with your audience and what's your role in a listener's experience and life?" - Rob Greenlee
Rob had been podcasting for over 15 years and had learned a lot about the importance of building trust with his audience. He's identified seven key elements including respect, honesty, and human connection. Rob also emphasizes the importance of finding the balance between fulfilling the needs of the host and the needs of the audience, to be authentic and to bring energy and enthusiasm to the podcast, while still respecting the listening experience.
In this episode, you will learn the following:
1. How to Build a Deep Relationship with Your Audience
2. Authenticity in Podcasting and Respect for Your Listeners
3. The 7 Key Elements of Podcast Audience Trust

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