#87 - Wundersie's Impact: Eco-Friendly Creations and Market Transformation with Anna Allers

Pattern Shift

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Ever wondered how a small business can disrupt an entire market? Anna pulls back the curtain on how Wundersie is shaking up the knitting accessory scene with sustainable products, including eco-friendly needle cases made from vegan "leather paper." Her personal brand on Instagram is a vibrant showcase of these unique creations and a lesson in conscious consumerism. Listen as Anna discusses the challenges of starting a business in Germany and the importance of focusing on one's strengths to drive growth. With a partnership with renowned needle producer Addi, Wundersie is gearing up for even greater things.
https://www.instagram.com/anna.allers/
https://linktr.ee/anna.allers

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Bölümler

1. Marketing and Business Insights With Anna (00:00:00)

2. Small Business Insights With Wundersee (00:11:27)

3. Balance and Boundaries in Marketing (00:24:29)

4. Tracking Business Performance and Strategy (00:33:11)

5. Personal and Business Planning Insights (00:50:51)

6. Collaborations and Product Updates (00:58:27)