It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
What's the Difference Between a Book Publicist & PR Coach?
MP3•Bölüm sayfası
Manage episode 152866651 series 1073197
BlogTalkRadio.com and Pam Perry PR Coach tarafından hazırlanmış olup, Player FM ve topluluğumuz tarafından keşfedilmiştir. Telif hakkı Player FM'e değil, yayıncıya ait olup; yayın direkt olarak onların sunucularından gelmektedir. Abone Ol'a basarak Player FM'den takip edebilir ya da URL'yi diğer podcast uygulamalarına kopyalarak devam edebilirsiniz.
In the age of Facebook and Twittter and Web 2.0, the role of the publicist has changed. Many authors can conduct their own publicity campaigns and reach out to media themselves. Authors are blogging and coming up in search engines - and getting interviews on the radio and TV, written up in magazines and newspapers. Smart authors are learning how to leverage their content and messages for syndicated articles, videos, teleseminars, webinars, podcasts and blog tours. And there's so much more! I teach it all! So, is there a need for a publicist today? YES! And what does a book publicist do actually? Well, I'll break it down for you - including the fees. I'll even tell you what blogs, books you should read and what conferences you should be attending - if you're serious about your writing/speaking career. Listen up and join my VIP list www.PamPerryPR.com
169 bölüm