38:From 0 to 12,000 Downloads/Month in 1 Year with Ste Lane
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Summary:
This week on Oh My Pod, host Justin J. Moore chats with the incredible Ste Lane, a mastermind in podcasting hailing from the health niche. Delve into Lane's intensive guest research tactics and his team's unique sprint-based episode batching. Discover how his team's clever "algo hacking" has sprouted substantial YouTube growth without traditional advertising. Ste and Justin tackle the gritty realities of podcast production, the exhilaration of slow but steady success, and the art of creating unforgettable interviews. Prepare to be schooled on the authenticity and hustle needed to top the health podcast charts.
Ste Lane, host of Radical Health Radio and owner of Peak Primal Health Coaching has dedicated his career to guiding numerous clients across the globe, from mothers to athletes and even school children. He has successfully steered them away from the restrictive culture of dieting and health misconceptions using empowerment tools to embrace mindfulness and fostering a holistic approach to well-being. His impact resonates across various ages and backgrounds, marking him as a transformative force in the realm of health coaching.
Key Topics Discussed:
- The art of podcast research and preparation
- Maximizing podcast growth with strategic content batching
- Monetizing podcasts ethically without ads
- Engaging big-name guests for higher reach
- Overcoming slow growth and podcasting challenges
Timestamps:
06:20 Podcasts helped Ste's health and provided deeper discussions.
10:08 How guests drive traffic and provide value for steady growth.
12:29 The host prioritizes offering unique and enjoyable experiences for guests, aiming to bring out new perspectives and topics.
15:32 Becoming interested in others to create interesting podcast interviews.
20:46 Planning a shooting schedule, prioritizing prep, incorporating podcast listening.
24:16 Social media as a tool for low-cost content creation. Quality equipment may be needed for specific goals.
Guest Socials:
Ste Lane | Instagram
Radical Health Radio | Instagram
Radical Health Radio | Youtube
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