The Truth is Out There featuring Chris Carter

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Insights Unlocked

1
How Anthropologie gets omnichannel right (and what to learn) 27:29

8 gün önce27:29

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27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

18 gün önce 51:54

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Although evidence of aliens may still be elusive, there are many other unknowns we’re all exploring as AI creeps into our everyday lives. I asked Chris Carter to help explore the impacts on employee and customer experience. No, this Chris Carter didn’t create The X-Files, but we still dig into the unknown.

We discuss: • Understanding Employee Experience in Customer Service• Strategies for Listening to Employees• The Role of AI in Employee Support• Balancing Efficiency and Employee Experience• Customer Choice and AI Interaction• Building Personal Connections in Customer Service• Rethinking Employee Experience in Contact CentersConnect with Chris on LinkedIn – https://www.linkedin.com/in/cartertx/

Music courtesy of Big Red Horse – https://bigredhorseband.com/

Brought to you by Happitu – https://happitu.com/

190 bölüm

#Business #Rob Dwyer

The Truth is Out There featuring Chris Carter

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published 18 gün önce

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MP3•Bölüm sayfası

Music courtesy of Big Red Horse – https://bigredhorseband.com/

Brought to you by Happitu – https://happitu.com/

190 bölüm

#Business #Rob Dwyer

Tüm bölümler

1
Blue Magic featuring JD Fairweather 53:24

4 gün önce53:24

53:24

Ridley Scott’s 2007 film, American Gangster, told the story of Harlem drug lord, Frank Lucas. Frank, played by Denzel Washington, confronts Nicky Barnes about the quality of the product he’s distributing in this scene. Nicky isn’t exactly receptive to this feedback. His focus is on short-term profits while Frank takes a longer-term view of the business and customer perception of the brand. Quality, be it the quality of a product, or the quality of service are huge components of brand reputation. For any product or service, ensuring consistent, high-level quality comes at a cost. This is also true of contact centers. New advancements in technology are changing the financial cost of an effective quality assurance program, while also presenting new value to the businesses who care about how customers perceive their brand. ApexCX Sr. Consultant, JD Fairweather, brings his expertise to this conversation about the evolution of QA in contact centers. We discuss: • Introduction to Quality in Contact Centers• The Evolution of QA Processes• Challenges in Quality Assurance and Agent Evaluation• The Emerging Role of AI in QA• Transforming Quality Assurance for Better Insights• The Future of QA in Contact CentersConnect with JD on LinkedIn – https://www.linkedin.com/in/jdfairweather/ ApexCX – https://apexcx.com/ Music courtesy of Big Red Horse – https://bigredhorseband.com/ Brought to you by Happitu – https://happitu.com/…

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Donuts are Deceptively Hard featuring Beth Karawan 49:55

11 gün önce49:55

49:55

During the first season of The Bear, Sydney talks to Marcus about his vision for making donuts for the restaurant, The Original Beef. Sydney, too, has visions for how to improve the restaurant, among them having online takeout orders to increase revenue. Both find themselves distracted from the nuts and bolts of running a restaurant by their desires to make dramatic improvements. Beth Karawan knows a little something both about the nuts and bolts of restaurants and the challenge of making donuts. She also knows that there are no quick fixes to CX and being distracted by your desires to make dramatic changes can backfire spectacularly, just like they did for The Original Beef. We discuss: • The Sweet Start: Donuts and Life Changes• The Reality of Customer Experience• Women in CX: Recognition and Representation• Behavior Change in Customer Experience• The Measurement Dilemma• The Human Element in Customer Experience• The Value of Experience Over PriceConnect with Beth on LinkedIn – https://www.linkedin.com/in/bethkarawan/ ImprintCX – https://imprintcx.com/ Music courtesy of Big Red Horse – https://bigredhorseband.com/ Brought to you by Happitu – https://happitu.com/…

1
The Truth is Out There featuring Chris Carter 51:54

18 gün önce51:54

51:54

There are cult classics and then there are cult classics that simply become classics. First airing In 1993, Chris Carter’s The X-Files falls into the latter category. With a mix of sci-fi and paranormal phenomena, The X-Files pioneered the true-believer vs. skeptic formula while exploring the unknown. Although evidence of aliens may still be elusive, there are many other unknowns we’re all exploring as AI creeps into our everyday lives. I asked Chris Carter to help explore the impacts on employee and customer experience. No, this Chris Carter didn’t create The X-Files, but we still dig into the unknown. We discuss: • Understanding Employee Experience in Customer Service• Strategies for Listening to Employees• The Role of AI in Employee Support• Balancing Efficiency and Employee Experience• Customer Choice and AI Interaction• Building Personal Connections in Customer Service• Rethinking Employee Experience in Contact CentersConnect with Chris on LinkedIn – https://www.linkedin.com/in/cartertx/ Music courtesy of Big Red Horse – https://bigredhorseband.com/ Brought to you by Happitu – https://happitu.com/…

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There’s a Story in Your Voice featuring Mike Kendall 52:49

25 gün önce52:49

52:49

Not every song is a hit. This Elvis cut titled, “There’s a Story in Your Voice,” was not. No, not that Elvis. Elvis Costello is a member of the Rock and Roll Hall of Fame despite modest commercial success. His range, both in performing and writing, spans rock, jazz, R&B, country, Tin Pan Alley, and even classical music. This duet with Lucinda Williams, off the 2004 album, The Delivery Man, explores truths only revealed when we really listen to and/or share experiences with another person. There’s a story in every customer’s voice as well, if we’re ready to listen and/or share experiences with them. VOC (Voice of the Customer) programs have existed for decades, but much like Elvis Costello’s music, they are ever evolving. Today’s guest, Mike Kendall, is pioneer in Customer Experience and Product Innovation with work spotlighted in Harvard Business Review, Fred Reichheld’s The Ultimate Question 2.0, and CustomerThink, and together, we explore the evolution of VOC. We discuss: • Navigating Customer Feedback• The Role of Net Promoter Score• Human Factors in Customer Experience• Integrating Qualitative and Quantitative Insights• Operationalizing Voice of Customer• Understanding Customer Feedback Systems• Learning From Failures in VOC Implementations Connect with Mike on LinkedIn – https://www.linkedin.com/in/mikekendall/ The Customer Lab – https://www.thecustomerlab.com/ Music courtesy of Big Red Horse – https://bigredhorseband.com/ Brought to you by Happitu – https://happitu.com/…

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That’s Not My Name featuring Afshan Kinder 44:05

5 weeks önce44:05

44:05

Despite barely touching the top 40 charts in the US, I’m willing to bet you’ve heard this debut single of the British duo, the Ting Tings. Over the past decade and a half, it’s been used in TV episodes, fashion shows, movies, viral TikTok videos, and commercials. It evokes the feeling of invisibility when your name is forgotten or mispronounced. While Afshan Kinder and I set out to have a conversation about the next generation of skills required for successfully leading in contact centers, we also touched on a conversation about cultural identity, what’s in a name, and the desire to feel accepted. We discuss: • What’s in a Name? • The role of AI in Customer Service • Building Critical Thinking Skills • Ensuring the Emotional Well-Being of Agents • The Future of Contact Centers • Investing in Leadership Development • Community Engagement Connect with Afshan on LinkedIn – https://www.linkedin.com/in/ank7555/ Agent Performance KPIs article – https://www.callcentrehelper.com/agent-performance-metrics-excellence-232117.htm Music courtesy of Big Red Horse – https://bigredhorseband.com/ Brought to you by Happitu – https://happitu.com/…

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On the Rooftops of London featuring Vance Morris 55:33

6 weeks önce55:33

55:33

Being memorable as a business doesn’t mean you need an Oscar-winning song associated with you. But it certainly doesn’t hurt. It’s hard not to think of Dick Van Dyke as a chimney sweep when you hear him singing along with Julie Andrews in the 1964 musical, Mary Poppins. Van Dyke sets an awfully high bar for a memorable home services experience but my guest today, Vance Morris, says that not only can home services businesses create “rave-worthy” experiences, but that in doing so, they drive loyalty and revenue. And he’s not just pontificating – he creates a little bit of memorable magic with his own successful home services businesses. We discuss: • Lessons from Disney: The Importance of Systems• Customer Retention vs. Acquisition• Building Customer Connections• Creating Memorable Experiences in Home Services• Service Recovery: Turning Mistakes into Opportunities• Proactive Customer Service Solutions• Understanding Three Types of Loyalty Connect with Vance on LinkedIn – https://www.linkedin.com/in/vancemorris/ Deliver Service Now – https://yes.deliverservicenow.com/dsninstitute Music courtesy of Big Red Horse – https://bigredhorseband.com/ Brought to you by Happitu – https://happitu.com/…

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The Beginning of a Beautiful Friendship featuring Neal Woodson 1:00:04

7 weeks önce1:00:04

1:00:04

The 1942 film, Casablanca, is one of the most loved films in history. Humphrey Bogart’s character, Rick is a cynical American expat and club owner, while Claude Rains is the corrupt Captain Louis Renault. Cooperation is not what either had in mind in this scene, but when the police arrive after Rick shoots Major Strasser dead, Louis decides to be of service to Rick by telling the arriving policemen to “round up the usual suspects.” What was so important to Rick that he would resort to murdering a Nazi officer in the Vichy-controlled city of Casablanca? Only overcoming his own bitterness and helping his ex-lover and her husband escape the Nazis. As the movie closes, it seems both Rick and Louis may be headed toward friendship and even greater service in rebelling against the Nazis. Helping people is part of our nature, despite what some narratives would have you think, says Neal Woodson. His most recent book explores compassion, the true nature of service, and how they are critical to building great businesses. We discuss: • Reframing Human Nature• The Science of Helping Others• Understanding Compassion vs. Empathy• The Purpose of Business• The Power of Modeling Behavior• Influencing Change from the Ground Up• A Call to ActionConnect with Neal on LinkedIn – https://www.linkedin.com/in/nealwoodson/ Neal’s Books – https://nealwoodson.net/books-2/ Music courtesy of Big Red Horse – https://bigredhorseband.com/ Brought to you by Happitu – https://happitu.com/…

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I Want Security featuring Jordan Hooker 50:52

8 weeks önce50:52

50:52

While Detroit claimed “Hitsville, USA” at Motown Records, Memphis claimed “Soulsville, USA” at Stax Records. Stax was a scrappy startup that set up shop in an old movie theater and blended emerging R&B styles into the “Memphis Sound” of soul music. And the story of Stax Records can’t be told without Otis Redding. “Security” was the last of four successful singles off his first album, Pain in My Heart. It’s a tight, upbeat departure from the more famous ballads he’s known for like “These Arms of Mine” and “Sittin’ On (The Dock of the Bay)”. Otis was singing about personal security, but lyrics like, “without it, I had a great loss” will resonate with the scrappy startups in the SaaS world for very different reasons. For startups in the healthcare space, that security is even more critical. Memphis native Jordan Hooker has led support through Series A to Series D, with exponential growth in customers and ticket volume. He joins to discuss the unique aspects of Support in startups, especially those focused on healthcare technology. We discuss: • The Startup Landscape• The Role of Technology in Healthcare• Challenges of Technology Reliance• Data Protection and Security• Navigating Challenges in Startup Support• Innovative Transformations in Patient CareConnect with Jordan on LinkedIn – https://www.linkedin.com/in/jordanhooker/ Table Service Podcast - https://www.youtube.com/@Table_Service_Podcast Music courtesy of Big Red Horse – https://bigredhorseband.com/ Brought to you by Happitu – https://happitu.com/…

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He’s Doing It Again featuring Kelly Thibodeau 40:34

9 weeks önce40:34

40:34

Have you ever misheard something in a song or maybe a movie only to later learn what was actually being said? While Pooh and Eeyore aren’t typically hard of hearing, they certainly mistook Owl’s intent in this scene from the 2011 animated film, Winnie the Pooh. Today, you can watch this film with captions and in doing so, it’s very obvious that Owl says “issue” rather than “achoo” because you can read it in the captions. Captions are an example of one way to make media more accessible. Digital accessibility features like captions are no longer a “nice to have” for businesses. Between legislation efforts and the sheer spending power of potential customers identifying as having a disability, creating content that’s accessible is a key component of customer experience and customer-centric design. Kelly Thibodeau, founder of Squarely Accessible, joins from Winnipeg, Manitoba to discuss how and why accessibility should be part of your company’s DNA. We discuss: • Understanding Digital Accessibility• The Importance of Accessibility in Everyday Life• Legislation and Standards for Digital Accessibility• Common Misconceptions About Accessibility• The Business Case for Accessibility• The Intersection of CX and Accessibility Connect with Kelly on LinkedIn – https://www.linkedin.com/in/kthibodeau/ Squarely Accessible – https://squarelyaccessible.com/ Music courtesy of Big Red Horse – https://bigredhorseband.com/ Brought to you by Happitu – https://happitu.com/…

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It Works for Chanel featuring Chris Gillen 1:02:43

10 weeks önce1:02:43

1:02:43

Mad Men was a study in identities – of characters and of brands. Don Draper, played by John Hamm, is a master of fabrications and storytelling. He understands what motivates Americans of the time even if he doesn’t understand himself. The show explores the brand strategy behind some of the most iconic brands and in this scene, he even discusses a still prevalent strategy of driving sales – the coupon. But Rachel Menkin, played by Maggie Siff, wants more for her brand. She wants the kind of emotive loyalty enjoyed by Chanel. It’s the kind of loyalty that buoys sales without transactional loyalty programs. Chris Gillen, the CEO of A Closer Look, understands that emotive loyalty transcends price schemes and loyalty programs. But long-established brands are failing to connect with younger generations and rapidly changing customer expectations. He joins the show to discuss how brands can (and must) adapt while illustrating the fate of brands that failed to do so. We discuss: • The Evolution of Customer Experience Research • Understanding Emotive Loyalty in the New Consumer • The Invisible Gap in Brand Perception • The Impact of Availability on Brand Perception • The Shift in Consumer Expectations • The Future of Retail • The Value of Frontline Workers Connect with Chris on LinkedIn – https://www.linkedin.com/in/chrisgillen/ A Closer Look – https://a-closer-look.com/ Music courtesy of Big Red Horse – https://bigredhorseband.com/ Brought to you by Happitu – https://happitu.com/…

1
Stronger featuring Ian Storm 1:07:06

11 weeks önce1:07:06

1:07:06

Kanye West’s 2007 hit, Stronger, paraphrased Friedrich Nietzsche’s maxim, “What does not kill me makes me stronger.” The idea is that the trials, tribulations, and challenges we face in life help us grow. It’s a rallying cry used by many in the face of difficult circumstances. A closer reading within context, however, opens the door to different interpretations. Regardless of how you interpret Nietzsche, most business leaders would tell you that creating stronger employees isn’t just about challenging them – it’s also about celebrating and empowering them. Ian Storm joins the show to discuss Workforce Engagement strategies that help build high-performing contact center teams. How would he interpret this Nietzsche quote? Well, he is a long-suffering Buffalo Bills fan, so do with that as you will. We discuss: • The Intersection of Sports and Employee Experience • Changing Perceptions of Contact Center Work • The Balance of Performance and Support • AI's Role in the Future of Work • The Importance of Trust in Team Dynamics • Modeling Desired Behaviors in Leadership • Forecasting the Future: Bills vs. Chiefs in the AFC Title Game Connect with Ian on LinkedIn – https://www.linkedin.com/in/ian-storm/ Aspect – https://www.aspect.com Music courtesy of Big Red Horse – https://bigredhorseband.com/ Brought to you by Happitu – https://happitu.com/…

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Defend the Frontier featuring John Walter 58:43

12 weeks önce58:43

58:43

When Centauri whisks away Alex Rogan to defend the frontier against Xur and the Ko-Dan Armada in 1984’s The Last Starfighter, he leaves behind his assistant, Beta, to act as a doppelgänger proxy for Alex while he’s away. Beta is a simuloid designed to take the form of a person and act as a stand in for that person. Proxies like Beta are the stuff of science fiction. But artificial intelligence advances have led to proxies of another kind – the kind that do mundane tasks for us like cancel subscriptions to streaming services or shop for homeowner’s insurance quotes. John Walter discovered just how much these proxies are inundating contact centers and decided to do something about it. And his vision for the future will change some aspects of CX as we know it. We discuss: • The Future of Consumer Interactions with Brands • Legal Implications of AI Proxies • Consumer Demand for Proxy Services • Ensuring Security and Compliance in Proxy Services • Changing Customer Retention Strategies • Personalization vs. Privacy Concerns • How AI is Disrupting Search Connect with John on LinkedIn – https://www.linkedin.com/in/jowalter/ Contact Center AI Association – https://ccaia.org ProxyLink – https://proxylink.co Using Voice AI to Get an Insurance Quote – https://youtu.be/NN80Qnc6Ivk Music courtesy of Big Red Horse – https://bigredhorseband.com/ Brought to you by Happitu – https://happitu.com/…

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Return to Sender featuring Nathan Muniz 58:05

13 weeks önce58:05

58:05

In 1962, The King of Rock ‘n’ Roll, Elvis Presley topped multiple charts with Return to Sender, a song about a heartbroken man whose mail to the object of his love is always returned unopened. Over 60 years later, the concept of a handwritten apology sent via mail probably seems foreign when we have access to Snapchat, Whatsapp, and Messenger, among many other communication options. But January is the beginning of tax season in the US. W2s delivered by mail are still fairly common for small businesses. But when ex-employees haven’t updated their address with their former employers, those W2s are often undeliverable and come back echoing Elvis’s words, Return to Sender, Address Unknown. Nathan Muniz, owner of a few small businesses, has experienced this and the aftermath many times. We discuss: • The No Call No Show Phenomenon • Employee Turnover and Asset Recovery • Cultural Differences in Business Operations in the Philippines • Gig Economy Impacts • Navigating Disruption in the BPO Industry • The Impact of AI on Contact Centers • The Challenges of Over-Reliance on Technology Connect with Nathan on LinkedIn – https://www.linkedin.com/in/247seretary/ Music courtesy of Big Red Horse – https://bigredhorseband.com/ Brought to you by Happitu – https://happitu.com/…

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Best of 2024 1:15:49

14 weeks önce1:15:49

1:15:49

Let’s hit rewind this week and take a quick listen to some moments from some of my favorite episodes from the past year. It’s awfully hard to pick favorites from over 50 guests I hosted in 2024. Each episode was wonderful in its own way. This episode features great moments from Kent Morita, Stacy Sherman, Sarah Hatter, Luke Jamieson, Sarah Caminiti, Lindsay Haun, Matt Beran, Amas Tenumah, Jarad Haggard, Tony Won, and Justin Robbins.…

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Winter is Coming featuring Jeremy Hyde 48:05

15 weeks önce48:05

48:05

In 2011, Game of Thrones took the world by storm. Ned Stark, played by Sean Bean, is the head of House Stark, the ruling family of the North. In this scene, we first hear the phrase, “Winter is coming,” the motto of House of Stark. The phrase was used so often that it’s taken on a life of its own, even spawning many popular memes. Simply put, it’s a warning to be prepared for harsh and unpredictable times ahead. If you’ve ever been to Minnesota in the dead of winter, you understand exactly how harsh and unpredictable mother nature can be. This month, the Minneapolis-St. Paul, Minnesota metro received 5-8 inches of snow in a single day which ground Minneapolis-St. Paul Airport to a stop causing delays and cancellations. While no one is impacted more than the travelers themselves, a close second are those supporting the travelers at airline customer service centers. Jeremy Hyde, Sr. Director of Customer Service at Minneapolis-based Sun County Airlines, joins me to discuss how they brace themselves for the coming of winter. We discuss: • The impact of weather on contact center volumes • The role and limitations of self-service channels • How stress impacts customer channel choice • How company culture drives agent morale • How to deal with seasonal volume shifts • Why regional work from home is a strategic advantage Connect with Jeremy on LinkedIn – https://www.linkedin.com/in/hydej/ Sun Country Airlines – https://suncountry.com/ Music courtesy of Big Red Horse – https://bigredhorseband.com/ Brought to you by Happitu – https://happitu.com/…

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The Truth is Out There featuring Chris Carter