226. Is the Customer Buying Cycle Longer? 5 Things I’m Doing to Navigate a Longer Buyer Cycle in 2025

Marketing Without Socials for Moms - Marketing Without Social Media, Podcast Strategy, Email Marketing, Collaborations

Hey, Mama! One thing we are all seeing in the online space is the customer buying cycle is much longer. Potential clients and customers are being more intentional in who and what they invest in, and are taking time to truly consider if a purchase is right for them. If you don't know how to navigate a longer buyer's cycle, then you can find yourself frustrated because your monthly income is impacted. In today's episode, I'm sharing 5 strategies I'm implementing in 2025 to help me navigate a longer buyer's journey.

In this episode, you will learn:

• Why the customer buying cycle is a lot longer
• Examples of buying cycle lengths I've seen in my business in 2024
• 5 strategies to help you navigate a longer buyer cycle

Resources Mentioned in Today's Episode:

• Join The Social Media Detox Club to increase your visibility and generate a minimum of 50 leads monthly in less than 2 hours per week
• Download my FREE private podcast Make Social Media Optional to learn start leveraging email marketing, podcasting, and collaborations to increase your visibility and sell your offers.

Ways I Can Serve You:

• Join the Marketing Without Socials Email Community
• Week of Voxer Coaching
• ​The Social Media Detox Club
• The Social Detox Accelerator

Recommended Podcast + Business Tools:

• Plug & Play Email Templates: Jenny Roth's Email Insiders Membership
• Podcast Hosting: Captivate (7-Day Free Trial)
• Simplify your marketing through podcasting: Make Money Podcasting Audio Course
• Email Marketing: Kit (14-Day Free Trial)
• CRM: Dubsado (Save 20% on your first month or year)
• Website Builder: Showit (30-Day Free Trial)
• Host your community and sell your digital products: Podia

Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.

For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode226/

Connect with Andria:

• Threads: @mamaturnedmompreneur
• Instagram: @mamaturnedmompreneur
• Email: [e-mail]
• Website: www.mamaturnedmompreneur.com