011 | Called to Clean: How a Restless Heart Led Dane Upton to Start a Business Empire in England

Making a Masterpiece with Norbert Elnar

In this episode, we hear the remarkable story of Dane Upton, who followed God's calling to move his family from South Africa to England to start a new business during the COVID-19 pandemic.
Despite having no prior entrepreneurial experience, Dane felt a deep conviction to take a leap of faith and start a business focused on serving God's purposes. This stirring in his heart led him to start ServUCare, a commercial cleaning company, in England in 2020 as the pandemic was peaking.
Starting from absolute scratch, Dane built ServUCare up in a new country through determination and excellence in serving customers. He shares the challenges of establishing yourself as an unknown newcomer, and how he overcame them through hunger and offering unmatched service.
Key insights Dane provides include:
- The importance of creating a strong brand and business foundation in the early days
- How he invested wisely in branding to appear credible right away
- Surviving as a new player by outworking established companies
- Treating early customers like gold to fuel growth through word-of-mouth
- Building a kingdom-focused business with care and prayer
Dane also reflects on his dream for his kids to remember him as someone who wholeheartedly followed God's calling in everything he did. His story provides inspiration and a model for what it looks like to truly live out your purpose.
Find more about Dane by following his website and social media:
Website: www.servucare.co.uk
LinkedIn: linkedin.com/in/dane-upton-b8784a17b/

Looking for a way to build up your own kingdom brand? Join the Masterpiece Kingdom Brand Building Course where you will learn how to apply the best practices in marketing and branding to your brand - all while staying aligned with and true to God's plan. Find out more here: https://www.masterpiecebrands.com/1-click-sales