EP199: Selecting The Right CMS Model For Your Ecommerce Business: Headless or Not? With Crownpeak’s Chief Product Officer

Inside Commerce: Ecommerce Strategy, CX and Technology Podcast

Tl;dr what we cover:

1. The key differences between headless and non-headless CMS solutions
2. Why some ecommerce business are moving to headless solutions
3. Crownpeak's integration capability with leading ecommerce platforms
4. Key feature walk through: content personalisation, internationalisation and accessibility

In our digital-first world, businesses are continuously adapting to satisfy ever changing customer expectations. Customers want seamless digital experiences across devices but equally the type of content people want to view can vary between mobile and non-mobile. Choosing the right CMS isn't always easy, as there are many vendors in the market and different technology models.
If you're considering a new CMS solution, it's likely you'll be wondering if headless is the right approach for you, as there is a lot of talk about the benefits of headless CMS. Going headless should never be a business goal, but a headless CMS may well solve your content challenges and provide the right tooling for your content management needs.
In this episode we take a deep dive into the Crownpeak CMS platform with Andreas Knoor, Chief Product Officer. Andreas explains the key technical and operational differences between headless and non-headless, as well as providing insights on how Crownpeak is helping other content teams.