Silent Designers Episode 5 - Mark Price, Biohaviour

Innovate UK

What role can design play in our journey to Net Zero?

In this fifth episode of Silent Designers, we explore the theme of net zero and sustainable technologies with guest, Mark Price.

A professor of Aeronautics at Queen's University Belfast, Mark Price is also the co-founder of Biohaviour, a research initiative exploring bio-inspired rules for innovative engineering design.

Biohavior aims to bring bio-inspired concepts and ideas into the realm of engineering design and cloud-based manufacturing within a single fully integrated environment. 

“I’ve found that the decisions that design supports are absolutely critical, not just for products, but for businesses and organisations as a whole and beyond.”

Mark Price, Professor of Aeronautics at Queen's University Belfast and co-founder of Biohaviour

On making things better and making things differently

Join us as Mark explains how the challenge of Net Zero has driven a shift in his thinking beyond his background as a systems engineer in the aircraft industry to his discovery that design thinking can help us challenge requirements, lessen constraints, and open up new paths to innovation.

“When you innovate as an academic your inclination is to peel everything back, layer by layer and put foundational principles in place as you learn about the different frameworks. But it’s only then, as you begin to learn about a system, that you can open up different avenues of thought and start to explore new opportunities.”

Mark Price, Professor of Aeronautics at Queen's University Belfast and co-founder of Biohaviour

Listen as Mark shares:

• The understanding of foundational principles that can open up new avenues of thought
• The potential of bio-inspired systems to create new products, processes, and systems
• How design thinking can help us reach Net Zero

And discover how the incorporation of design thinking in one’s own practice demands a high level of self-reflection and questioning.

Click here to read the transcript.

Click here to watch the episode on YouTube.

Click here for the rest of the Silent Designers series.