Beyond Tourism: The Societal Impact of Heritage Sites

Hidden Heritage

Welcome to Hidden Heritage! In this episode, Lady Violet Manners is joined by Bernard Donoghue, CEO and Director of ALVA (Association of Leading Visitor Attractions). Bernard shares his insights into the UK's heritage sector, the challenges it faces, and his vision for its future.Join us as we explore:

1. Bernard's journey from a childhood fascination with history to becoming a leading figure in the heritage sector
2. The role of ALVA in advocating for and supporting the UK's most significant cultural and heritage sites
3. The impact of recent global events on the heritage sector and strategies for recovery
4. Bernard's top three destination recommendations for heritage enthusiasts

Key Points

• 00:00:05 - Introduction of Bernard Donoghue and his background
• 00:01:28 - Bernard's early career and passion for heritage
• 00:03:34 - The definition and importance of heritage in the UK
• 00:05:01 - Bernard's experience at Visit Britain and the significance of tourism to the UK economy
• 00:07:25 - The role of film and TV in promoting heritage sites
• 00:10:37 - Bernard's first destination recommendation: Waddesdon Manor
• 00:15:02 - Discussion on the challenges facing the heritage sector post-pandemic
• 00:18:01 - Innovative approaches by heritage sites to attract visitors
• 00:24:17 - Bernard's second destination recommendation: Charleston
• 00:32:00 - The impact of technology on heritage experiences
• 00:41:21 - Bernard's vision for the future of heritage in the UK
• 00:54:20 - Bernard's third destination recommendation: Bristol Old Vic Theatre

Guest Info

Bernard Donoghue

is the CEO and Director of ALVA (Association of Leading Visitor Attractions). He has a long-standing career in tourism and heritage, including roles at Visit Britain and as the Mayor of London's Ambassador for Cultural Tourism. Bernard was awarded an OBE in 2022 for services to tourism and culture.

About

Step inside Britain's greatest Historic Houses, gardens, and family homes through HeritageXplore, your digital gateway to discovering heritage today. Visit www.heritagexplore.com

Links and Resources

• ALVA (Association of Leading Visitor Attractions)
• Waddesdon Manor
• Charleston
• Bristol Old Vic Theatre
• Visit Britain

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