Where Did the Money Go? Let’s Talk Cash Flow

Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow

In this solo episode of Getting to the Bottom Line, Stephanie Smith tackles one of the most misunderstood topics in small business: cash flow. While most business owners obsess over profit or revenue, the real reason businesses fail is a lack of cash. Stephanie walks you through why cash—not profit—is the lifeblood of your business, how to track it, and what metrics actually matter when managing your money.

Using real-world examples (and a bathtub analogy you won’t forget), she breaks down the six drivers of cash flow: receivables, inventory, payables, asset purchases, debt, and equity. You'll learn how these levers impact the money moving in and out of your business—and why your P&L might be lying to you. This episode will give you the clarity and confidence to make smarter, cash-savvy decisions starting today.

Plus, Stephanie shares how you can book a free Cash Flow Strategy Session to uncover the hidden leaks in your business finances and take your growth to the next level.

Schedule your FREE Cash Flow Strategy Session today: https://tidycal.com/newlightfs/strategy

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My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners walk the one clear path to generating more cash in their business. To learn more, visit us online at https://newlightfs.com/
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